Southaven, MS demographics:
population, income, and more

Total population
56,226
1.2% year-over-year change
Median household income
$78,483/yr
3.0% year-over-year change
Housing units
23,046
2.5% year-over-year change

Southaven population

How many people live in Southaven

Southaven is home to 56,226 residents, according to the most recent Census data. Gender-wise, 48.6% of Southaven locals are male, and 51.4% are female.

Total population
56,226
1.2% year-over-year change
Gender ratio
Male
48.6%
27,353
Female
51.4%
28,873
Value Percent YoY change
Male 27,353 48.6% 3.5%
Female 28,873 51.4% -0.8%
A higher population often means more rental variety and livelier areas. The gender balance—how many men live here compared to women—can reveal a lot about the community and the lifestyles of its residents. Use this info to get a sense of the area's pace and personality.

Age demographics

The median age in Southaven is 36, with the population distributed as follows: about 20.2% are children under 15, then 13.7% are in the 15 to 24 age group. Adults between 25 and 44 make up 27.2% of the population, while another 25.7% fall into the 45 to 64 bracket. Finally, around 13.2% are 65 or older.

Median age
36.2
Age breakdown
Under 15
20.2%
15 to 24
13.7%
25 to 44
27.2%
45 to 64
25.7%
Over 65
13.2%
Value Percent YoY change
Under 15 11,370 20.2% -4.2%
15 to 24 7,704 13.7% 0.8%
25 to 44 15,294 27.2% 2.9%
45 to 64 14,427 25.7% 2.8%
Over 65 7,431 13.2% 4.3%
The age composition helps you get insight into who lives in the area. A younger population might mean a more active, fast-paced vibe, while an older one could suggest a quieter, slower lifestyle. If there's a balanced makeup, you’re likely to find a variety of services, housing types, and community spaces that cater to different life stages.

Racial makeup

In Southaven, 95.6% of the population are US-born citizens, while 2.6% have gained naturalized citizenship. At the same time, 1.8% of residents are non-citizens. As for race, 51.4% of locals are Caucasian, 39.3% are African American and 1.2% have Asian roots. There’s also a share of 4.6% that includes residents with two or more races.

Citizenship
U.S.-born citizens
95.6%
Non-U.S.-born citizens
2.6%
Non-citizens
1.8%
Value Percent YoY change
U.S.-born citizens 53,755 95.6% 1.7%
Non-U.S.-born citizens 1,470 2.6% -6.5%
Non-citizens 1,001 1.8% -8.8%
Racial breakdown
White
51.4%
Black or African American
39.3%
American Indian and Alaska Native
0.1%
Asian
1.2%
Native Hawaiian and other Pacific Islander
0%
Two or more races
4.6%
Other
3.4%
Value Percent
White 28,919 51.4%
Black or African American 22,115 39.3%
American Indian and Alaska Native 38 0.1%
Asian 665 1.2%
Two or more races 2,564 4.6%
Other 1,925 3.4%

Households in Southaven

A peek inside Southaven households

Southaven has 21,251 households, with an average of 3 members in each. Of these, 70.3% are families, while the remaining 29.7% are made up of individuals living alone or with non-relatives, such as roommates.

Households stats

Total households
21,251
3.2% year-over-year change
Average people per household
3
Non-family households
6,309
Family households
14,942
Value Percent YoY change
Non-family households 6,309 29.7% 11.2%
Family households 14,942 70.3% 0.2%
The mix between family and non-family households gives a glimpse into daily life. A higher percentage of families might mean more parks and schools, while more non-family setups can mean flexible housing and diverse living styles. For renters, this can signal what kinds of homes are common and can help you figure out if the area matches your lifestyle.

Housing in Southaven

The housing landscape of Southaven

Southaven's housing consists of 23,046 units, with 80.2% being detached single-family homes ideal for those wanting space. Attached options, including duplexes and townhouses, make up 0.8% and offer a more compact, shared living style. Then there are the multifamily buildings in the area, and for those seeking flexibility, non-traditional options like mobile homes account for 2.7% of the housing landscape.

Housing units
23,046
2.5% year-over-year change
Housing types
Value Percent
1 unit, detached 18,485 80.2%
1 unit, attached 172 0.8%
2 units 325 1.4%
3 or 4 units 694 3%
5 to 9 units 1,219 5.3%
10 to 19 units 705 3.1%
20 to 49 units 195 0.8%
50 or more units 601 2.6%
Mobile home 625 2.7%
Boat, RV, van, etc. 25 0.1%
Homes built since 2020
861
157.8% year-over-year change

The age of buildings in Southaven

In Southaven, the median construction year is 1998. About 0.9% of homes were built before the 1940s, with another 0.2% going up by 1949. Most development happened in the second half of the 20th century. Then, 24.2% of homes were added from 2000 to 2009, 18% between 2010 and 2019, and 3.7% are part of the newest wave of development.

Construction year breakdown by decade
Value Percent YoY change
Built in 1939 or earlier 200 0.9% 9.3%
Built between 1940 and 1949 51 0.2% -52.8%
Built between 1950 and 1959 327 1.4% -11.1%
Built between 1960 and 1969 1,981 8.6% -7.6%
Built between 1970 and 1979 2,648 11.5% -0.6%
Built between 1980 and 1989 2,852 12.4% 6.6%
Built between 1990 and 1999 4,416 19.2% -3.8%
Built between 2000 and 2009 5,568 24.2% 1.0%
Built between 2010 and 2019 4,142 18% 6.3%
Built in 2020 or later 861 3.7% 157.8%
As a renter, knowing when homes were built helps you understand the potential condition and design of rental units. Newer builds may have more contemporary layouts, while older homes can offer character or larger lots, depending on the area.

Southaven occupancy rates

Out of the 21,251 occupied housing units in Southaven, 72.5% are owner-occupied, while 27.5% are lived in by tenants. Meanwhile, 7.8% of all homes on the local market sit vacant.

Occupied housing units
21,251
3.2% year-over-year change
Occupancy breakdown
Renter occupied
5,846
Owner occupied
15,405
Value Percent YoY
change
Renter occupied 5,846 27.5% 0.1%
Owner occupied 15,405 72.5% 4.5%
Unoccupied housing units
7.8%
Unoccupied housing units refer to homes that are currently without residents—whether they're waiting for renters or owners, used seasonally, or simply unclaimed. A higher share of empty homes may mean more housing availability, while a low number can reflect a tighter market with more competition. This, along with the renter-vs.-owner mix, helps paint a clearer picture of what types of housing and services are likely to be available in the area.

Southaven housing costs

Housing costs in Southaven come to a median of $1,390 per month, while tenants specifically pay a median gross rent of $1,445.

Median housing costs per month
$1,390/month
This figure sums up typical monthly housing costs for all households in the area. If you own, it includes mortgage payments in addition to property taxes, insurance and HOA fees. If you rent, it accounts for rent plus extras like utilities. It’s useful for seeing how local living expenses stack up compared to other places.
Median gross rent in Southaven
$1,445/month
Gross rent gives a more complete look at what renters actually pay, including not just base rent, but also utilities and fees. It’s a key number for evaluating rental affordability in your area of interest and understanding how it compares to nearby locations.

Education in Southaven

Southaven education at a glance

About 36% of the population in Southaven went to high school, while 22.5% pursued college studies. Another 12.2% earned an associate degree and 17.5% hold a bachelor’s. Meanwhile, 9.1% went even further, earning a master’s or doctorate.

Education level
Value Percent YoY change
No high school 1,146 2.7% -2.1%
High school diploma 15,068 36% 1.6%
College diploma 9,430 22.5% -7.7%
Associate degree 5,118 12.2% 6.3%
Bachelor's degree 7,317 17.5% 8.5%
Graduate degree 3,821 9.1% 14.8%
A community’s education mix can offer insights into the local economy and housing market. Higher levels of education often align with more job opportunities and stable incomes, which can increase demand for homes and influence both rent prices and rental availability.

Income in Southaven

How much people earn in Southaven

The average annual household income in Southaven was $91,308 in 2024, the most recent annual data available, according to the U.S. Census Bureau. This marked a +1.3% change from the previous year. At the same time, the median income stood at $78,483, reflecting a +3% shift over the same period.

Average household income in Southaven
$91,308/year
1.3% year-over-year change
Median household income in Southaven
$78,483/year
3.0% year-over-year change

Southaven income by age

In Southaven, households led by residents aged 25 to 44 — usually in the early to mid stages of their careers — have a median income of $80,763. Those with someone between 45 and 64 in charge, often well established professionally, earn $98,736 overall. Younger households, where the main provider is under 25 and just starting out, report a median income of $24,314, while those led by someone over 65, many of whom may be retired, have about $62,531 in earnings. Overall, 87.4% of the locals in this community live above the poverty line.

Income breakdown by age
Value YoY change
Under 25 $24,314 -19.1%
25 - 44 $80,763 6.5%
45 - 64 $98,736 1.3%
Over 65 $62,531 0.3%
Above poverty level
48,123
Below poverty level
6,966
Value Percent YoY
change
Above poverty level 48,123 87.4% 1.1%
Below poverty level 6,966 12.6% 3.9%

Average renter income in Southaven

To get a better sense of what renters earn on average in Southaven, their median household income was $52,395 according to 2022 Census data. In addition, the rent-to-income ratio in the area, at 33.1%, shows what portion of their earnings goes toward housing expenses.

Renter median household income
$52,395
Rent-to-income ratio
33.1%
Understanding the rent-to-income ratio can help renters gauge if local housing costs align with their earnings. A ratio under 30% usually signals affordability, while exceeding this mark means rent is taking a larger-than-recommended bite out of income. That could make it harder for you to cover other costs like transportation, healthcare, or child care.

Employment in Southaven

Workforce and job types in Southaven

The job market in Southaven is powered by 28,333 working residents, spread across a range of industries and roles. 75.4% of the working population are employed in professional or administrative positions, while 24.6% are in hands-on or service-based jobs. Also, 7.3% run their own businesses, 67.6% are employed by private companies, and 14.7% work in the public sector.

Workforce demographics

Working population
28,333
2.7% year-over-year change
White collar
21,353
Blue collar
6,980
Value Percent YoY change
White collar 21,353 75.4% 3.2%
Blue collar 6,980 24.6% 1.2%
Employer type
Self employees
7.3%
Private companies
67.6%
Governmental workers
14.7%
Not for profit companies
10.4%
Value Percent YoY change
Self employees 2,061 7.3% 3.9%
Private companies 19,163 67.6% 2.4%
Governmental workers 4,153 14.7% 7.1%
Not for profit companies 2,956 10.4% -1.5%
Unemployment rate
3.3%
-13.8% year-over-year change

Available workforce

The unemployment rate in Southaven stands at 3.3%, representing the share of the workforce currently without a job and actively looking for one.

For renters, the unemployment rate helps paint a picture of job security and financial stability in the area. Rates around 4% to 5% are considered typical. A lower-than-average rate might suggest strong job prospects and a thriving local economy, while a higher rate could hint at fewer opportunities—both useful to consider when planning a move.

Transportation in Southaven

How people get around in Southaven

Commuting methods vary: 89.4% of residents travel by personal vehicle and 0.3% prefer to walk, while the remaining share relies on public transit or on two wheelers to get from A to B.

Means of transportation
Value Percent YoY change
Car 25,073 89.4% 1.7%
Taxicab 32 0.1% 3,100.0%
Bus or trolleybus 23 0.1% 0.0%
Walk 75 0.3% -27.9%
Understanding how locals get to work can help you plan your own routine. High car usage might mean you’ll need a vehicle, while strong public transit or walkability could save you the hassle. Commute times also play a big role in quality of life—shorter trips can give you more time for the things you enjoy.

What is the median and average household income in Southaven by zipcode?

Zipcode Population Number of households Median income Average income
38651 8,731 3,290 $98,760 $113,356
38671 37,319 14,532 $61,843 $77,665
38672 16,436 5,797 $116,184 $121,763
38680 6,839 2,715 $59,503 $88,307

Find your place

Explore more communities

FAQs about Southaven demographics 

What is the total population of Southaven?

Southaven has a total population of 56,226 residents, according to the latest release from the U.S. Census Bureau: the 2019-2023 American Community Survey (ACS) 5-year estimates. This figure changed by +1.2% compared to a year ago.

What is the gender ratio in Southaven?

The gender ratio in Southaven is as follows:
  • 48.6% males (27,353 residents)
  • 51.4% females (28,873 residents)

What is the median age in Southaven?

The median age in Southaven is 36.2.

What is the age distribution of the population in Southaven?

The age distribution in Southaven is as follows:
  • Under 15: 20.2% (11,370 residents)
  • Ages 15-24: 13.7% (7,704 residents)
  • Ages 25-44: 27.2% (15,294 residents)
  • Ages 45-64: 25.7% (14,427 residents)
  • Over 65: 13.2% (7,431 residents)

What is the racial and ethnic makeup of Southaven?

The racial and ethnic makeup of Southaven is as follows:
  • White: 51.4% (28,919 residents)
  • Black or African American: 39.3% (22,115 residents)
  • American Indian and Alaska Native: 0.1% (38 residents)
  • Asian: 1.2% (665 residents)
  • Native Hawaiian and Other Pacific Islander: 0% (0 residents)
  • Two or More Races: 4.6% (2,564 residents)
  • Other: 3.4% (1,925 residents)

What percentage of the population in Southaven are U.S.-born citizens?

U.S.-born citizens represent 95.6% of the population in Southaven.

How many housing units are there in Southaven?

There are 23,046 housing units in Southaven, reflecting a +2.5% change compared to the previous year, according to the latest data from the U.S. Census Bureau.

How many households are in Southaven and what is the average household size?

Southaven has a total of 21,251 households, with an average of 3 people in each.

What is the median household income in Southaven?

Southaven has a median household income of $78,483, representing a +3.0% shift from the previous year, according to the U.S. Census Bureau.

What is the employment rate and job market overview for Southaven?

The employment rate is 96.7% in Southaven, with a workforce of 28,333 residents. Here’s a detailed breakdown of the local job market:

Job types:
  • White-collar workers: 75.4% (21,353 residents)
  • Blue-collar workers: 24.6% (6,980 residents)

Places of employment:
  • Self-employed: 7.3% (2,061 residents)
  • Private companies: 67.6% (19,163 residents)
  • Governmental workers: 14.7% (4,153 residents)
  • Not-for-profit companies: 10.4% (2,956 residents)

Data source & methodology

The demographic data on this page was sourced from the latest U.S. Census Bureau release—the 2019–2023 American Community Survey (ACS) 5-year estimates.

The information, issued annually, is compiled and published by the Point2Homes Research Team as soon as new data becomes available.

No representation, guarantee, or warranty is made concerning the accuracy or completeness of modified or aggregated information for particular areas.

Page last updated: September 2025