River Falls, AL demographics:
population, income, and more

Total population
403
-24.5% year-over-year change
Median household income
$35,104/yr
5.5% year-over-year change
Housing units
238
-2.9% year-over-year change

River Falls population

How many people live in River Falls

River Falls is home to 403 residents, according to the most recent Census data. Gender-wise, 50.6% of River Falls locals are male, and 49.4% are female.

Total population
403
-24.5% year-over-year change
Gender ratio
Male
50.6%
204
Female
49.4%
199
Value Percent YoY change
Male 204 50.6% -26.6%
Female 199 49.4% -22.3%
A higher population often means more rental variety and livelier areas. The gender balance—how many men live here compared to women—can reveal a lot about the community and the lifestyles of its residents. Use this info to get a sense of the area's pace and personality.

Age demographics

The median age in River Falls is 41, with the population distributed as follows: about 11.7% are children under 15, then 6% are in the 15 to 24 age group. Adults between 25 and 44 make up 39.7% of the population, while another 22.8% fall into the 45 to 64 bracket. Finally, around 19.8% are 65 or older.

Median age
41.4
Age breakdown
Under 15
11.7%
15 to 24
6%
25 to 44
39.7%
45 to 64
22.8%
Over 65
19.8%
Value Percent YoY change
Under 15 47 11.7% -44.7%
15 to 24 24 6% -60.7%
25 to 44 160 39.7% -11.1%
45 to 64 92 22.8% -28.1%
Over 65 80 19.8% 0.0%
The age composition helps you get insight into who lives in the area. A younger population might mean a more active, fast-paced vibe, while an older one could suggest a quieter, slower lifestyle. If there's a balanced makeup, you’re likely to find a variety of services, housing types, and community spaces that cater to different life stages.

Racial makeup

There’s also a share of 2.5% that includes residents with two or more races.

Citizenship
U.S.-born citizens
100%
Non-U.S.-born citizens
0%
Non-citizens
0%
Value Percent YoY change
U.S.-born citizens 403 100% -24.5%
Racial breakdown
White
50.1%
Black or African American
47.4%
American Indian and Alaska Native
0%
Asian
0%
Native Hawaiian and other Pacific Islander
0%
Two or more races
2.5%
Other
0%
Value Percent
White 202 50.1%
Black or African American 191 47.4%
Two or more races 10 2.5%

Households in River Falls

A peek inside River Falls households

River Falls has 181 households, with an average of 2 members in each. Of these, 39.8% are families, while the remaining 60.2% are made up of individuals living alone or with non-relatives, such as roommates.

Households stats

Total households
181
0.0% year-over-year change
Average people per household
2
Non-family households
109
Family households
72
Value Percent YoY change
Non-family households 109 60.2% 14.7%
Family households 72 39.8% -16.3%
The mix between family and non-family households gives a glimpse into daily life. A higher percentage of families might mean more parks and schools, while more non-family setups can mean flexible housing and diverse living styles. For renters, this can signal what kinds of homes are common and can help you figure out if the area matches your lifestyle.

Housing in River Falls

The housing landscape of River Falls

River Falls's housing consists of 238 units, with 65.1% being detached single-family homes ideal for those wanting space. Attached options, including duplexes and townhouses, make up 2.1% and offer a more compact, shared living style. Then there are the multifamily buildings in the area, and for those seeking flexibility, non-traditional options like mobile homes account for 32.8% of the housing landscape.

Housing units
238
-2.9% year-over-year change
Housing types
Value Percent
1 unit, detached 155 65.1%
1 unit, attached 5 2.1%
Mobile home 78 32.8%
Homes built since 2020
3
50.0% year-over-year change

The age of buildings in River Falls

In River Falls, the median construction year is 1979. About 8.4% of homes were built before the 1940s, with another 0.8% going up by 1949. Most development happened in the second half of the 20th century. Then, 10.9% of homes were added from 2000 to 2009, 4.6% between 2010 and 2019, and 1.3% are part of the newest wave of development.

Construction year breakdown by decade
Value Percent YoY change
Built in 1939 or earlier 20 8.4% 33.3%
Built between 1940 and 1949 2 0.8% -33.3%
Built between 1950 and 1959 9 3.8% -25.0%
Built between 1960 and 1969 13 5.5% -7.1%
Built between 1970 and 1979 83 34.9% -7.8%
Built between 1980 and 1989 38 16% -2.6%
Built between 1990 and 1999 33 13.9% -10.8%
Built between 2000 and 2009 26 10.9% 8.3%
Built between 2010 and 2019 11 4.6% 22.2%
Built in 2020 or later 3 1.3% 50.0%
As a renter, knowing when homes were built helps you understand the potential condition and design of rental units. Newer builds may have more contemporary layouts, while older homes can offer character or larger lots, depending on the area.

River Falls occupancy rates

Out of the 181 occupied housing units in River Falls, 48.1% are owner-occupied, while 51.9% are lived in by tenants. Meanwhile, 23.9% of all homes on the local market sit vacant.

Occupied housing units
181
0.0% year-over-year change
Occupancy breakdown
Renter occupied
94
Owner occupied
87
Value Percent YoY
change
Renter occupied 94 51.9% 16.1%
Owner occupied 87 48.1% -13.0%
Unoccupied housing units
23.9%
Unoccupied housing units refer to homes that are currently without residents—whether they're waiting for renters or owners, used seasonally, or simply unclaimed. A higher share of empty homes may mean more housing availability, while a low number can reflect a tighter market with more competition. This, along with the renter-vs.-owner mix, helps paint a clearer picture of what types of housing and services are likely to be available in the area.

River Falls housing costs

Housing costs in River Falls come to a median of $696 per month, while tenants specifically pay a median gross rent of $768.

Median housing costs per month
$696/month
This figure sums up typical monthly housing costs for all households in the area. If you own, it includes mortgage payments in addition to property taxes, insurance and HOA fees. If you rent, it accounts for rent plus extras like utilities. It’s useful for seeing how local living expenses stack up compared to other places.
Median gross rent in River Falls
$768/month
Gross rent gives a more complete look at what renters actually pay, including not just base rent, but also utilities and fees. It’s a key number for evaluating rental affordability in your area of interest and understanding how it compares to nearby locations.

Education in River Falls

River Falls education at a glance

About 77% of the population in River Falls went to high school, while 11.2% pursued college studies. Another 5.6% earned an associate degree and 1.7% hold a bachelor’s. Meanwhile, 2% went even further, earning a master’s or doctorate.

Education level
Value Percent YoY change
No high school 9 2.5% 50.0%
High school diploma 274 77% -9.0%
College diploma 40 11.2% -7.0%
Associate degree 20 5.6% -58.3%
Bachelor's degree 6 1.7% -60.0%
Graduate degree 7 2% -63.2%
A community’s education mix can offer insights into the local economy and housing market. Higher levels of education often align with more job opportunities and stable incomes, which can increase demand for homes and influence both rent prices and rental availability.

Income in River Falls

How much people earn in River Falls

The average annual household income in River Falls was $45,830 in 2024, the most recent annual data available, according to the U.S. Census Bureau. This marked a +6.6% change from the previous year. At the same time, the median income stood at $35,104, reflecting a +5.5% shift over the same period.

Average household income in River Falls
$45,830/year
6.6% year-over-year change
Median household income in River Falls
$35,104/year
5.5% year-over-year change

River Falls income by age

In River Falls, households led by residents aged 25 to 44 — usually in the early to mid stages of their careers — have a median income of $31,330. Those with someone between 45 and 64 in charge, often well established professionally, earn $51,477 overall. Overall, 90.6% of the locals in this community live above the poverty line.

Income breakdown by age
Value YoY change
25 - 44 $31,330 N/A
45 - 64 $51,477 13.3%
Over 65 $37,000 10.7%
Above poverty level
365
Below poverty level
38
Value Percent YoY
change
Above poverty level 365 90.6% -5.7%
Below poverty level 38 9.4% -62.8%

Average renter income in River Falls

To get a better sense of what renters earn on average in River Falls, their median household income was $29,632 according to 2022 Census data. In addition, the rent-to-income ratio in the area, at 31.1%, shows what portion of their earnings goes toward housing expenses.

Renter median household income
$29,632
Rent-to-income ratio
31.1%
Understanding the rent-to-income ratio can help renters gauge if local housing costs align with their earnings. A ratio under 30% usually signals affordability, while exceeding this mark means rent is taking a larger-than-recommended bite out of income. That could make it harder for you to cover other costs like transportation, healthcare, or child care.

Employment in River Falls

Workforce and job types in River Falls

The job market in River Falls is powered by 107 working residents, spread across a range of industries and roles. 58.9% of the working population are employed in professional or administrative positions, while 41.1% are in hands-on or service-based jobs. Also, 2.8% run their own businesses, 74.8% are employed by private companies, and 16.8% work in the public sector.

Workforce demographics

Working population
107
-27.2% year-over-year change
White collar
63
Blue collar
44
Value Percent YoY change
White collar 63 58.9% -37.6%
Blue collar 44 41.1% -4.3%
Employer type
Self employees
2.8%
Private companies
74.8%
Governmental workers
16.8%
Not for profit companies
5.6%
Value Percent YoY change
Self employees 3 2.8% -25.0%
Private companies 80 74.8% -26.6%
Governmental workers 18 16.8% -41.9%
Not for profit companies 6 5.6% 100.0%
Unemployment rate
34.0%
-19.1% year-over-year change

Available workforce

The unemployment rate in River Falls stands at 34%, representing the share of the workforce currently without a job and actively looking for one.

For renters, the unemployment rate helps paint a picture of job security and financial stability in the area. Rates around 4% to 5% are considered typical. A lower-than-average rate might suggest strong job prospects and a thriving local economy, while a higher rate could hint at fewer opportunities—both useful to consider when planning a move.

Transportation in River Falls

How people get around in River Falls

Commuting methods vary: 97.2% of residents travel by personal vehicle and 2.8% prefer to walk, while the remaining share relies on public transit or on two wheelers to get from A to B.

Means of transportation
Value Percent YoY change
Car 104 97.2% -16.1%
Walk 3 2.8% -25.0%
Understanding how locals get to work can help you plan your own routine. High car usage might mean you’ll need a vehicle, while strong public transit or walkability could save you the hassle. Commute times also play a big role in quality of life—shorter trips can give you more time for the things you enjoy.

What is the median and average household income in River Falls by zipcode?

Zipcode Population Number of households Median income Average income
36474 2,713 1,113 $44,141 $90,253
36476 49 23 $0 $69,717
36421 9,799 3,856 $65,801 $78,072

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FAQs about River Falls demographics 

What is the total population of River Falls?

River Falls has a total population of 403 residents, according to the latest release from the U.S. Census Bureau: the 2019-2023 American Community Survey (ACS) 5-year estimates. This figure changed by -24.5% compared to a year ago.

What is the gender ratio in River Falls?

The gender ratio in River Falls is as follows:
  • 50.6% males (204 residents)
  • 49.4% females (199 residents)

What is the median age in River Falls?

The median age in River Falls is 41.4.

What is the age distribution of the population in River Falls?

The age distribution in River Falls is as follows:
  • Under 15: 11.7% (47 residents)
  • Ages 15-24: 6% (24 residents)
  • Ages 25-44: 39.7% (160 residents)
  • Ages 45-64: 22.8% (92 residents)
  • Over 65: 19.8% (80 residents)

What is the racial and ethnic makeup of River Falls?

The racial and ethnic makeup of River Falls is as follows:
  • White: 50.1% (202 residents)
  • Black or African American: 47.4% (191 residents)
  • American Indian and Alaska Native: 0% (0 residents)
  • Asian: 0% (0 residents)
  • Native Hawaiian and Other Pacific Islander: 0% (0 residents)
  • Two or More Races: 2.5% (10 residents)
  • Other: 0% (0 residents)

What percentage of the population in River Falls are U.S.-born citizens?

U.S.-born citizens represent 100% of the population in River Falls.

How many housing units are there in River Falls?

There are 238 housing units in River Falls, reflecting a -2.9% change compared to the previous year, according to the latest data from the U.S. Census Bureau.

How many households are in River Falls and what is the average household size?

River Falls has a total of 181 households, with an average of 2 people in each.

What is the median household income in River Falls?

River Falls has a median household income of $35,104, representing a +5.5% shift from the previous year, according to the U.S. Census Bureau.

What is the employment rate and job market overview for River Falls?

The employment rate is 66% in River Falls, with a workforce of 107 residents. Here’s a detailed breakdown of the local job market:

Job types:
  • White-collar workers: 58.9% (63 residents)
  • Blue-collar workers: 41.1% (44 residents)

Places of employment:
  • Self-employed: 2.8% (3 residents)
  • Private companies: 74.8% (80 residents)
  • Governmental workers: 16.8% (18 residents)
  • Not-for-profit companies: 5.6% (6 residents)

Data source & methodology

The demographic data on this page was sourced from the latest U.S. Census Bureau release—the 2019–2023 American Community Survey (ACS) 5-year estimates.

The information, issued annually, is compiled and published by the Point2Homes Research Team as soon as new data becomes available.

No representation, guarantee, or warranty is made concerning the accuracy or completeness of modified or aggregated information for particular areas.

Page last updated: September 2025