Goliad, TX demographics:
population, income, and more

Total population
1,651
6.5% year-over-year change
Median household income
$42,266/yr
1.4% year-over-year change
Housing units
868
-0.9% year-over-year change

Goliad population

How many people live in Goliad

Goliad is home to 1,651 residents, according to the most recent Census data. Gender-wise, 48.8% of Goliad locals are male, and 51.2% are female.

Total population
1,651
6.5% year-over-year change
Gender ratio
Male
48.8%
806
Female
51.2%
845
Value Percent YoY change
Male 806 48.8% 10.6%
Female 845 51.2% 2.8%
A higher population often means more rental variety and livelier areas. The gender balance—how many men live here compared to women—can reveal a lot about the community and the lifestyles of its residents. Use this info to get a sense of the area's pace and personality.

Age demographics

The median age in Goliad is 36, with the population distributed as follows: about 17.3% are children under 15, then 16.8% are in the 15 to 24 age group. Adults between 25 and 44 make up 27.5% of the population, while another 17.7% fall into the 45 to 64 bracket. Finally, around 20.7% are 65 or older.

Median age
36
Age breakdown
Under 15
17.3%
15 to 24
16.8%
25 to 44
27.5%
45 to 64
17.7%
Over 65
20.7%
Value Percent YoY change
Under 15 286 17.3% 9.2%
15 to 24 277 16.8% 9.5%
25 to 44 454 27.5% 32.8%
45 to 64 292 17.7% -8.5%
Over 65 342 20.7% -8.8%
The age composition helps you get insight into who lives in the area. A younger population might mean a more active, fast-paced vibe, while an older one could suggest a quieter, slower lifestyle. If there's a balanced makeup, you’re likely to find a variety of services, housing types, and community spaces that cater to different life stages.

Racial makeup

In Goliad, 98.1% of the population are US-born citizens, while 0.9% have gained naturalized citizenship. At the same time, 1% of residents are non-citizens. There’s also a share of 31.2% that includes residents with two or more races.

Citizenship
U.S.-born citizens
98.1%
Non-U.S.-born citizens
0.9%
Non-citizens
1%
Value Percent YoY change
U.S.-born citizens 1,619 98.1% 8.9%
Non-U.S.-born citizens 15 0.9% 15.4%
Non-citizens 17 1% -66.7%
Racial breakdown
White
58%
Black or African American
6.7%
American Indian and Alaska Native
0%
Asian
0%
Native Hawaiian and other Pacific Islander
0%
Two or more races
31.2%
Other
4.1%
Value Percent
White 957 58%
Black or African American 111 6.7%
Two or more races 515 31.2%
Other 68 4.1%

Households in Goliad

A peek inside Goliad households

Goliad has 688 households, with an average of 2 members in each. Of these, 57.7% are families, while the remaining 42.3% are made up of individuals living alone or with non-relatives, such as roommates.

Households stats

Total households
688
6.5% year-over-year change
Average people per household
2
Non-family households
291
Family households
397
Value Percent YoY change
Non-family households 291 42.3% 7.4%
Family households 397 57.7% 5.9%
The mix between family and non-family households gives a glimpse into daily life. A higher percentage of families might mean more parks and schools, while more non-family setups can mean flexible housing and diverse living styles. For renters, this can signal what kinds of homes are common and can help you figure out if the area matches your lifestyle.

Housing in Goliad

The housing landscape of Goliad

Goliad's housing consists of 868 units, with 74.2% being detached single-family homes ideal for those wanting space. Attached options, including duplexes and townhouses, make up 2% and offer a more compact, shared living style. Then there are the multifamily buildings in the area, and for those seeking flexibility, non-traditional options like mobile homes account for 8.4% of the housing landscape.

Housing units
868
-0.9% year-over-year change
Housing types
Value Percent
1 unit, detached 644 74.2%
1 unit, attached 17 2%
2 units 89 10.2%
3 or 4 units 30 3.5%
10 to 19 units 15 1.7%
Mobile home 73 8.4%
Homes built since 2020
0
% year-over-year change

The age of buildings in Goliad

In Goliad, the median construction year is 1970. About 14.5% of homes were built before the 1940s, with another 5.4% going up by 1949. Most development happened in the second half of the 20th century.

Construction year breakdown by decade
Value Percent YoY change
Built in 1939 or earlier 126 14.5% -9.3%
Built between 1940 and 1949 47 5.4% 2.2%
Built between 1950 and 1959 102 11.8% 7.4%
Built between 1960 and 1969 152 17.5% 26.7%
Built between 1970 and 1979 165 19% -12.7%
Built between 1980 and 1989 158 18.2% 33.9%
Built between 1990 and 1999 88 10.1% -36.7%
Built between 2010 and 2019 30 3.5% 0.0%
As a renter, knowing when homes were built helps you understand the potential condition and design of rental units. Newer builds may have more contemporary layouts, while older homes can offer character or larger lots, depending on the area.

Goliad occupancy rates

Out of the 688 occupied housing units in Goliad, 69.6% are owner-occupied, while 30.4% are lived in by tenants. Meanwhile, 20.7% of all homes on the local market sit vacant.

Occupied housing units
688
6.5% year-over-year change
Occupancy breakdown
Renter occupied
209
Owner occupied
479
Value Percent YoY
change
Renter occupied 209 30.4% -0.9%
Owner occupied 479 69.6% 10.1%
Unoccupied housing units
20.7%
Unoccupied housing units refer to homes that are currently without residents—whether they're waiting for renters or owners, used seasonally, or simply unclaimed. A higher share of empty homes may mean more housing availability, while a low number can reflect a tighter market with more competition. This, along with the renter-vs.-owner mix, helps paint a clearer picture of what types of housing and services are likely to be available in the area.

Goliad housing costs

Housing costs in Goliad come to a median of $770 per month, while tenants specifically pay a median gross rent of $673.

Median housing costs per month
$770/month
This figure sums up typical monthly housing costs for all households in the area. If you own, it includes mortgage payments in addition to property taxes, insurance and HOA fees. If you rent, it accounts for rent plus extras like utilities. It’s useful for seeing how local living expenses stack up compared to other places.
Median gross rent in Goliad
$673/month
Gross rent gives a more complete look at what renters actually pay, including not just base rent, but also utilities and fees. It’s a key number for evaluating rental affordability in your area of interest and understanding how it compares to nearby locations.

Education in Goliad

Goliad education at a glance

About 46.6% of the population in Goliad went to high school, while 23.8% pursued college studies. Another 7.2% earned an associate degree and 12.3% hold a bachelor’s. Meanwhile, 3% went even further, earning a master’s or doctorate.

Education level
Value Percent YoY change
No high school 90 7% -18.2%
High school diploma 598 46.6% 0.8%
College diploma 305 23.8% 11.3%
Associate degree 93 7.2% 5.7%
Bachelor's degree 158 12.3% 32.8%
Graduate degree 39 3% 0.0%
A community’s education mix can offer insights into the local economy and housing market. Higher levels of education often align with more job opportunities and stable incomes, which can increase demand for homes and influence both rent prices and rental availability.

Income in Goliad

How much people earn in Goliad

The average annual household income in Goliad was $56,997 in 2024, the most recent annual data available, according to the U.S. Census Bureau. This marked a -1.3% change from the previous year. At the same time, the median income stood at $42,266, reflecting a +1.4% shift over the same period.

Average household income in Goliad
$56,997/year
-1.3% year-over-year change
Median household income in Goliad
$42,266/year
1.4% year-over-year change

Goliad income by age

In Goliad, households led by residents aged 25 to 44 — usually in the early to mid stages of their careers — have a median income of $55,568. Those with someone between 45 and 64 in charge, often well established professionally, earn $62,109 overall. Overall, 73.8% of the locals in this community live above the poverty line.

Income breakdown by age
Value YoY change
25 - 44 $55,568 4.5%
45 - 64 $62,109 -9.7%
Over 65 $23,500 -18.3%
Above poverty level
1,133
Below poverty level
402
Value Percent YoY
change
Above poverty level 1,133 73.8% -5.1%
Below poverty level 402 26.2% 59.5%

Average renter income in Goliad

To get a better sense of what renters earn on average in Goliad, their median household income was $25,650 according to 2022 Census data. In addition, the rent-to-income ratio in the area, at 31.5%, shows what portion of their earnings goes toward housing expenses.

Renter median household income
$25,650
Rent-to-income ratio
31.5%
Understanding the rent-to-income ratio can help renters gauge if local housing costs align with their earnings. A ratio under 30% usually signals affordability, while exceeding this mark means rent is taking a larger-than-recommended bite out of income. That could make it harder for you to cover other costs like transportation, healthcare, or child care.

Employment in Goliad

Workforce and job types in Goliad

The job market in Goliad is powered by 677 working residents, spread across a range of industries and roles. 65.6% of the working population are employed in professional or administrative positions, while 34.4% are in hands-on or service-based jobs. Also, 11.8% run their own businesses, 60.3% are employed by private companies, and 23.9% work in the public sector.

Workforce demographics

Working population
677
11.9% year-over-year change
White collar
444
Blue collar
233
Value Percent YoY change
White collar 444 65.6% 7.0%
Blue collar 233 34.4% 22.6%
Employer type
Self employees
11.8%
Private companies
60.3%
Governmental workers
23.9%
Not for profit companies
4%
Value Percent YoY change
Self employees 80 11.8% 27.0%
Private companies 408 60.3% 8.2%
Governmental workers 162 23.9% 17.4%
Not for profit companies 27 4% 0.0%
Unemployment rate
9.6%
2.9% year-over-year change

Available workforce

The unemployment rate in Goliad stands at 9.6%, representing the share of the workforce currently without a job and actively looking for one.

For renters, the unemployment rate helps paint a picture of job security and financial stability in the area. Rates around 4% to 5% are considered typical. A lower-than-average rate might suggest strong job prospects and a thriving local economy, while a higher rate could hint at fewer opportunities—both useful to consider when planning a move.

Transportation in Goliad

How people get around in Goliad

Commuting methods vary: 92.6% of residents travel by personal vehicle and 0.6% prefer to walk, while the remaining share relies on public transit or on two wheelers to get from A to B.

Means of transportation
Value Percent YoY change
Car 627 92.6% 10.8%
Walk 4 0.6% 33.3%
Understanding how locals get to work can help you plan your own routine. High car usage might mean you’ll need a vehicle, while strong public transit or walkability could save you the hassle. Commute times also play a big role in quality of life—shorter trips can give you more time for the things you enjoy.

What is the median and average household income in Goliad by zipcode?

Zipcode Population Number of households Median income Average income
77963 5,191 2,019 $56,804 $80,960

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FAQs about Goliad demographics 

What is the total population of Goliad?

Goliad has a total population of 1,651 residents, according to the latest release from the U.S. Census Bureau: the 2019-2023 American Community Survey (ACS) 5-year estimates. This figure changed by +6.5% compared to a year ago.

What is the gender ratio in Goliad?

The gender ratio in Goliad is as follows:
  • 48.8% males (806 residents)
  • 51.2% females (845 residents)

What is the median age in Goliad?

The median age in Goliad is 36.

What is the age distribution of the population in Goliad?

The age distribution in Goliad is as follows:
  • Under 15: 17.3% (286 residents)
  • Ages 15-24: 16.8% (277 residents)
  • Ages 25-44: 27.5% (454 residents)
  • Ages 45-64: 17.7% (292 residents)
  • Over 65: 20.7% (342 residents)

What is the racial and ethnic makeup of Goliad?

The racial and ethnic makeup of Goliad is as follows:
  • White: 58% (957 residents)
  • Black or African American: 6.7% (111 residents)
  • American Indian and Alaska Native: 0% (0 residents)
  • Asian: 0% (0 residents)
  • Native Hawaiian and Other Pacific Islander: 0% (0 residents)
  • Two or More Races: 31.2% (515 residents)
  • Other: 4.1% (68 residents)

What percentage of the population in Goliad are U.S.-born citizens?

U.S.-born citizens represent 98.1% of the population in Goliad.

How many housing units are there in Goliad?

There are 868 housing units in Goliad, reflecting a -0.9% change compared to the previous year, according to the latest data from the U.S. Census Bureau.

How many households are in Goliad and what is the average household size?

Goliad has a total of 688 households, with an average of 2 people in each.

What is the median household income in Goliad?

Goliad has a median household income of $42,266, representing a +1.4% shift from the previous year, according to the U.S. Census Bureau.

What is the employment rate and job market overview for Goliad?

The employment rate is 90.4% in Goliad, with a workforce of 677 residents. Here’s a detailed breakdown of the local job market:

Job types:
  • White-collar workers: 65.6% (444 residents)
  • Blue-collar workers: 34.4% (233 residents)

Places of employment:
  • Self-employed: 11.8% (80 residents)
  • Private companies: 60.3% (408 residents)
  • Governmental workers: 23.9% (162 residents)
  • Not-for-profit companies: 4% (27 residents)

Data source & methodology

The demographic data on this page was sourced from the latest U.S. Census Bureau release—the 2019–2023 American Community Survey (ACS) 5-year estimates.

The information, issued annually, is compiled and published by the Point2Homes Research Team as soon as new data becomes available.

No representation, guarantee, or warranty is made concerning the accuracy or completeness of modified or aggregated information for particular areas.

Page last updated: September 2025