Owosso, MI demographics:
population, income, and more

Total population
14,632
-0.2% year-over-year change
Median household income
$54,229/yr
1.0% year-over-year change
Housing units
6,960
-1.8% year-over-year change

Owosso population

How many people live in Owosso

Owosso is home to 14,632 residents, according to the most recent Census data. Gender-wise, 47.5% of Owosso locals are male, and 52.5% are female.

Total population
14,632
-0.2% year-over-year change
Gender ratio
Male
47.5%
6,952
Female
52.5%
7,680
Value Percent YoY change
Male 6,952 47.5% -0.7%
Female 7,680 52.5% 0.3%
A higher population often means more rental variety and livelier areas. The gender balance—how many men live here compared to women—can reveal a lot about the community and the lifestyles of its residents. Use this info to get a sense of the area's pace and personality.

Age demographics

The median age in Owosso is 39, with the population distributed as follows: about 16.9% are children under 15, then 13.8% are in the 15 to 24 age group. Adults between 25 and 44 make up 28.4% of the population, while another 25.2% fall into the 45 to 64 bracket. Finally, around 15.7% are 65 or older.

Median age
38.9
Age breakdown
Under 15
16.9%
15 to 24
13.8%
25 to 44
28.4%
45 to 64
25.2%
Over 65
15.7%
Value Percent YoY change
Under 15 2,470 16.9% -3.0%
15 to 24 2,014 13.8% -1.2%
25 to 44 4,158 28.4% -1.7%
45 to 64 3,689 25.2% 5.0%
Over 65 2,301 15.7% -1.3%
The age composition helps you get insight into who lives in the area. A younger population might mean a more active, fast-paced vibe, while an older one could suggest a quieter, slower lifestyle. If there's a balanced makeup, you’re likely to find a variety of services, housing types, and community spaces that cater to different life stages.

Racial makeup

In Owosso, 98.6% of the population are US-born citizens, while 1.2% have gained naturalized citizenship. At the same time, 0.2% of residents are non-citizens. As for race, 94.8% of locals are Caucasian, 0.2% are African American and 0.3% have Asian roots. There’s also a share of 3.9% that includes residents with two or more races.

Citizenship
U.S.-born citizens
98.6%
Non-U.S.-born citizens
1.2%
Non-citizens
0.2%
Value Percent YoY change
U.S.-born citizens 14,424 98.6% -0.0%
Non-U.S.-born citizens 181 1.2% -17.7%
Non-citizens 27 0.2% 125.0%
Racial breakdown
White
94.8%
Black or African American
0.2%
American Indian and Alaska Native
0.3%
Asian
0.3%
Native Hawaiian and other Pacific Islander
0%
Two or more races
3.9%
Other
0.5%
Value Percent
White 13,870 94.8%
Black or African American 36 0.2%
American Indian and Alaska Native 39 0.3%
Asian 47 0.3%
Two or more races 569 3.9%
Other 71 0.5%

Households in Owosso

A peek inside Owosso households

Owosso has 6,320 households, with an average of 2 members in each. Of these, 55% are families, while the remaining 45% are made up of individuals living alone or with non-relatives, such as roommates.

Households stats

Total households
6,320
1.6% year-over-year change
Average people per household
2
Non-family households
2,847
Family households
3,473
Value Percent YoY change
Non-family households 2,847 45% 5.2%
Family households 3,473 55% -1.2%
The mix between family and non-family households gives a glimpse into daily life. A higher percentage of families might mean more parks and schools, while more non-family setups can mean flexible housing and diverse living styles. For renters, this can signal what kinds of homes are common and can help you figure out if the area matches your lifestyle.

Housing in Owosso

The housing landscape of Owosso

Owosso's housing consists of 6,960 units, with 72.1% being detached single-family homes ideal for those wanting space. Attached options, including duplexes and townhouses, make up 2.4% and offer a more compact, shared living style. Then there are the multifamily buildings in the area, and for those seeking flexibility, non-traditional options like mobile homes account for 1.6% of the housing landscape.

Housing units
6,960
-1.8% year-over-year change
Housing types
Value Percent
1 unit, detached 5,020 72.1%
1 unit, attached 166 2.4%
2 units 360 5.2%
3 or 4 units 574 8.2%
5 to 9 units 292 4.2%
10 to 19 units 128 1.8%
20 to 49 units 88 1.3%
50 or more units 223 3.2%
Mobile home 109 1.6%
Homes built since 2020
0
% year-over-year change

The age of buildings in Owosso

In Owosso, the median construction year is 1951. About 35.3% of homes were built before the 1940s, with another 14% going up by 1949. Most development happened in the second half of the 20th century.

Construction year breakdown by decade
Value Percent YoY change
Built in 1939 or earlier 2,455 35.3% -1.1%
Built between 1940 and 1949 976 14% 3.4%
Built between 1950 and 1959 948 13.6% 1.8%
Built between 1960 and 1969 673 9.7% -15.4%
Built between 1970 and 1979 834 12% -10.0%
Built between 1980 and 1989 325 4.7% 8.0%
Built between 1990 and 1999 435 6.2% 7.1%
Built between 2000 and 2009 284 4.1% 10.5%
Built between 2010 and 2019 30 0.4% -33.3%
As a renter, knowing when homes were built helps you understand the potential condition and design of rental units. Newer builds may have more contemporary layouts, while older homes can offer character or larger lots, depending on the area.

Owosso occupancy rates

Out of the 6,320 occupied housing units in Owosso, 68.3% are owner-occupied, while 31.7% are lived in by tenants. Meanwhile, 9.2% of all homes on the local market sit vacant.

Occupied housing units
6,320
1.6% year-over-year change
Occupancy breakdown
Renter occupied
2,006
Owner occupied
4,314
Value Percent YoY
change
Renter occupied 2,006 31.7% -4.6%
Owner occupied 4,314 68.3% 4.7%
Unoccupied housing units
9.2%
Unoccupied housing units refer to homes that are currently without residents—whether they're waiting for renters or owners, used seasonally, or simply unclaimed. A higher share of empty homes may mean more housing availability, while a low number can reflect a tighter market with more competition. This, along with the renter-vs.-owner mix, helps paint a clearer picture of what types of housing and services are likely to be available in the area.

Owosso housing costs

Housing costs in Owosso come to a median of $840 per month, while tenants specifically pay a median gross rent of $784.

Median housing costs per month
$840/month
This figure sums up typical monthly housing costs for all households in the area. If you own, it includes mortgage payments in addition to property taxes, insurance and HOA fees. If you rent, it accounts for rent plus extras like utilities. It’s useful for seeing how local living expenses stack up compared to other places.
Median gross rent in Owosso
$784/month
Gross rent gives a more complete look at what renters actually pay, including not just base rent, but also utilities and fees. It’s a key number for evaluating rental affordability in your area of interest and understanding how it compares to nearby locations.

Education in Owosso

Owosso education at a glance

About 43.3% of the population in Owosso went to high school, while 25.3% pursued college studies. Another 10.9% earned an associate degree and 14.6% hold a bachelor’s. Meanwhile, 4.2% went even further, earning a master’s or doctorate.

Education level
Value Percent YoY change
No high school 192 1.7% -9.4%
High school diploma 5,005 43.3% 0.3%
College diploma 2,930 25.3% -1.6%
Associate degree 1,257 10.9% -3.2%
Bachelor's degree 1,693 14.6% 8.8%
Graduate degree 487 4.2% 4.7%
A community’s education mix can offer insights into the local economy and housing market. Higher levels of education often align with more job opportunities and stable incomes, which can increase demand for homes and influence both rent prices and rental availability.

Income in Owosso

How much people earn in Owosso

The average annual household income in Owosso was $77,030 in 2024, the most recent annual data available, according to the U.S. Census Bureau. This marked a +7.4% change from the previous year. At the same time, the median income stood at $54,229, reflecting a +1% shift over the same period.

Average household income in Owosso
$77,030/year
7.4% year-over-year change
Median household income in Owosso
$54,229/year
1.0% year-over-year change

Owosso income by age

In Owosso, households led by residents aged 25 to 44 — usually in the early to mid stages of their careers — have a median income of $58,070. Those with someone between 45 and 64 in charge, often well established professionally, earn $56,516 overall. Younger households, where the main provider is under 25 and just starting out, report a median income of $69,688, while those led by someone over 65, many of whom may be retired, have about $43,782 in earnings. Overall, 82.7% of the locals in this community live above the poverty line.

Income breakdown by age
Value YoY change
Under 25 $69,688 N/A
25 - 44 $58,070 8.2%
45 - 64 $56,516 -4.6%
Over 65 $43,782 2.6%
Above poverty level
11,795
Below poverty level
2,460
Value Percent YoY
change
Above poverty level 11,795 82.7% -1.8%
Below poverty level 2,460 17.3% 10.8%

Average renter income in Owosso

To get a better sense of what renters earn on average in Owosso, their median household income was $33,513 according to 2022 Census data. In addition, the rent-to-income ratio in the area, at 28.1%, shows what portion of their earnings goes toward housing expenses.

Renter median household income
$33,513
Rent-to-income ratio
28.1%
Understanding the rent-to-income ratio can help renters gauge if local housing costs align with their earnings. A ratio under 30% usually signals affordability, while exceeding this mark means rent is taking a larger-than-recommended bite out of income. That could make it harder for you to cover other costs like transportation, healthcare, or child care.

Employment in Owosso

Workforce and job types in Owosso

The job market in Owosso is powered by 7,146 working residents, spread across a range of industries and roles. 71.4% of the working population are employed in professional or administrative positions, while 28.6% are in hands-on or service-based jobs. Also, 7.4% run their own businesses, 76.2% are employed by private companies, and 8.6% work in the public sector.

Workforce demographics

Working population
7,146
0.5% year-over-year change
White collar
5,104
Blue collar
2,042
Value Percent YoY change
White collar 5,104 71.4% 2.0%
Blue collar 2,042 28.6% -3.3%
Employer type
Self employees
7.4%
Private companies
76.2%
Governmental workers
8.6%
Not for profit companies
7.9%
Value Percent YoY change
Self employees 529 7.4% -13.4%
Private companies 5,443 76.2% 1.9%
Governmental workers 611 8.6% 8.9%
Not for profit companies 563 7.9% -6.3%
Unemployment rate
5.5%
5.8% year-over-year change

Available workforce

The unemployment rate in Owosso stands at 5.5%, representing the share of the workforce currently without a job and actively looking for one.

For renters, the unemployment rate helps paint a picture of job security and financial stability in the area. Rates around 4% to 5% are considered typical. A lower-than-average rate might suggest strong job prospects and a thriving local economy, while a higher rate could hint at fewer opportunities—both useful to consider when planning a move.

Transportation in Owosso

How people get around in Owosso

Commuting methods vary: 89.8% of residents travel by personal vehicle and 2.6% prefer to walk, while the remaining share relies on public transit or on two wheelers to get from A to B.

Means of transportation
Value Percent YoY change
Car 6,365 89.8% -0.4%
Bus or trolleybus 26 0.4% -27.8%
Bicycle 98 1.4% 66.1%
Walk 182 2.6% 0.6%
Understanding how locals get to work can help you plan your own routine. High car usage might mean you’ll need a vehicle, while strong public transit or walkability could save you the hassle. Commute times also play a big role in quality of life—shorter trips can give you more time for the things you enjoy.

What is the median and average household income in Owosso by zipcode?

Zipcode Population Number of households Median income Average income
48867 27,500 11,369 $59,825 $82,711

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FAQs about Owosso demographics 

What is the total population of Owosso?

Owosso has a total population of 14,632 residents, according to the latest release from the U.S. Census Bureau: the 2019-2023 American Community Survey (ACS) 5-year estimates. This figure changed by -0.2% compared to a year ago.

What is the gender ratio in Owosso?

The gender ratio in Owosso is as follows:
  • 47.5% males (6,952 residents)
  • 52.5% females (7,680 residents)

What is the median age in Owosso?

The median age in Owosso is 38.9.

What is the age distribution of the population in Owosso?

The age distribution in Owosso is as follows:
  • Under 15: 16.9% (2,470 residents)
  • Ages 15-24: 13.8% (2,014 residents)
  • Ages 25-44: 28.4% (4,158 residents)
  • Ages 45-64: 25.2% (3,689 residents)
  • Over 65: 15.7% (2,301 residents)

What is the racial and ethnic makeup of Owosso?

The racial and ethnic makeup of Owosso is as follows:
  • White: 94.8% (13,870 residents)
  • Black or African American: 0.2% (36 residents)
  • American Indian and Alaska Native: 0.3% (39 residents)
  • Asian: 0.3% (47 residents)
  • Native Hawaiian and Other Pacific Islander: 0% (0 residents)
  • Two or More Races: 3.9% (569 residents)
  • Other: 0.5% (71 residents)

What percentage of the population in Owosso are U.S.-born citizens?

U.S.-born citizens represent 98.6% of the population in Owosso.

How many housing units are there in Owosso?

There are 6,960 housing units in Owosso, reflecting a -1.8% change compared to the previous year, according to the latest data from the U.S. Census Bureau.

How many households are in Owosso and what is the average household size?

Owosso has a total of 6,320 households, with an average of 2 people in each.

What is the median household income in Owosso?

Owosso has a median household income of $54,229, representing a +1.0% shift from the previous year, according to the U.S. Census Bureau.

What is the employment rate and job market overview for Owosso?

The employment rate is 94.5% in Owosso, with a workforce of 7,146 residents. Here’s a detailed breakdown of the local job market:

Job types:
  • White-collar workers: 71.4% (5,104 residents)
  • Blue-collar workers: 28.6% (2,042 residents)

Places of employment:
  • Self-employed: 7.4% (529 residents)
  • Private companies: 76.2% (5,443 residents)
  • Governmental workers: 8.6% (611 residents)
  • Not-for-profit companies: 7.9% (563 residents)

Data source & methodology

The demographic data on this page was sourced from the latest U.S. Census Bureau release—the 2019–2023 American Community Survey (ACS) 5-year estimates.

The information, issued annually, is compiled and published by the Point2Homes Research Team as soon as new data becomes available.

No representation, guarantee, or warranty is made concerning the accuracy or completeness of modified or aggregated information for particular areas.

Page last updated: September 2025