Kennesaw, GA demographics:
population, income, and more

Total population
34,605
2.9% year-over-year change
Median household income
$83,356/yr
4.5% year-over-year change
Housing units
14,380
1.7% year-over-year change

Kennesaw population

How many people live in Kennesaw

Kennesaw is home to 34,605 residents, according to the most recent Census data. Gender-wise, 46.2% of Kennesaw locals are male, and 53.8% are female.

Total population
34,605
2.9% year-over-year change
Gender ratio
Male
46.2%
15,973
Female
53.8%
18,632
Value Percent YoY change
Male 15,973 46.2% -0.1%
Female 18,632 53.8% 5.7%
A higher population often means more rental variety and livelier areas. The gender balance—how many men live here compared to women—can reveal a lot about the community and the lifestyles of its residents. Use this info to get a sense of the area's pace and personality.

Age demographics

The median age in Kennesaw is 36, with the population distributed as follows: about 17% are children under 15, then 17.3% are in the 15 to 24 age group. Adults between 25 and 44 make up 28.8% of the population, while another 23.8% fall into the 45 to 64 bracket. Finally, around 13.2% are 65 or older.

Median age
35.6
Age breakdown
Under 15
17%
15 to 24
17.3%
25 to 44
28.8%
45 to 64
23.8%
Over 65
13.2%
Value Percent YoY change
Under 15 5,875 17% 1.8%
15 to 24 5,973 17.3% 5.0%
25 to 44 9,954 28.8% 1.7%
45 to 64 8,222 23.8% 1.9%
Over 65 4,581 13.2% 6.3%
The age composition helps you get insight into who lives in the area. A younger population might mean a more active, fast-paced vibe, while an older one could suggest a quieter, slower lifestyle. If there's a balanced makeup, you’re likely to find a variety of services, housing types, and community spaces that cater to different life stages.

Racial makeup

In Kennesaw, 82.5% of the population are US-born citizens, while 10.3% have gained naturalized citizenship. At the same time, 7.3% of residents are non-citizens. As for race, 54% of locals are Caucasian, 22.8% are African American and 5.3% have Asian roots. Another 0.4% are Indigenous American, 0.1% are Pacific Islanders, while 5% identify as another race. There’s also a share of 12.4% that includes residents with two or more races.

Citizenship
U.S.-born citizens
82.5%
Non-U.S.-born citizens
10.3%
Non-citizens
7.3%
Value Percent YoY change
U.S.-born citizens 28,538 82.5% 5.0%
Non-U.S.-born citizens 3,554 10.3% -3.8%
Non-citizens 2,513 7.3% -8.9%
Racial breakdown
White
54%
Black or African American
22.8%
American Indian and Alaska Native
0.4%
Asian
5.3%
Native Hawaiian and other Pacific Islander
0.1%
Two or more races
12.4%
Other
5%
Value Percent
White 18,687 54%
Black or African American 7,900 22.8%
American Indian and Alaska Native 130 0.4%
Asian 1,826 5.3%
Native Hawaiian and other Pacific Islander 21 0.1%
Two or more races 4,306 12.4%
Other 1,735 5%

Households in Kennesaw

A peek inside Kennesaw households

Kennesaw has 13,554 households, with an average of 3 members in each. Of these, 67.4% are families, while the remaining 32.6% are made up of individuals living alone or with non-relatives, such as roommates.

Households stats

Total households
13,554
2.1% year-over-year change
Average people per household
3
Non-family households
4,416
Family households
9,138
Value Percent YoY change
Non-family households 4,416 32.6% 0.1%
Family households 9,138 67.4% 3.1%
The mix between family and non-family households gives a glimpse into daily life. A higher percentage of families might mean more parks and schools, while more non-family setups can mean flexible housing and diverse living styles. For renters, this can signal what kinds of homes are common and can help you figure out if the area matches your lifestyle.

Housing in Kennesaw

The housing landscape of Kennesaw

Kennesaw's housing consists of 14,380 units, with 58% being detached single-family homes ideal for those wanting space. Attached options, including duplexes and townhouses, make up 16.7% and offer a more compact, shared living style. Then there are the multifamily buildings in the area, and for those seeking flexibility, non-traditional options like mobile homes account for 3.1% of the housing landscape.

Housing units
14,380
1.7% year-over-year change
Housing types
Value Percent
1 unit, detached 8,335 58%
1 unit, attached 2,400 16.7%
2 units 147 1%
3 or 4 units 258 1.8%
5 to 9 units 267 1.9%
10 to 19 units 721 5%
20 to 49 units 568 4%
50 or more units 1,235 8.6%
Mobile home 449 3.1%
Homes built since 2020
280
70.7% year-over-year change

The age of buildings in Kennesaw

In Kennesaw, the median construction year is 1998. About 0.5% of homes were built before the 1940s, with another 0.1% going up by 1949. Most development happened in the second half of the 20th century. Then, 31.5% of homes were added from 2000 to 2009, 11.6% between 2010 and 2019, and 2% are part of the newest wave of development.

Construction year breakdown by decade
Value Percent YoY change
Built in 1939 or earlier 71 0.5% 34.0%
Built between 1940 and 1949 14 0.1% -60.0%
Built between 1950 and 1959 215 1.5% -4.9%
Built between 1960 and 1969 657 4.6% 4.1%
Built between 1970 and 1979 615 4.3% 10.0%
Built between 1980 and 1989 1,954 13.6% -14.0%
Built between 1990 and 1999 4,376 30.4% -8.8%
Built between 2000 and 2009 4,531 31.5% 18.8%
Built between 2010 and 2019 1,667 11.6% 5.6%
Built in 2020 or later 280 2% 70.7%
As a renter, knowing when homes were built helps you understand the potential condition and design of rental units. Newer builds may have more contemporary layouts, while older homes can offer character or larger lots, depending on the area.

Kennesaw occupancy rates

Out of the 13,554 occupied housing units in Kennesaw, 64.6% are owner-occupied, while 35.4% are lived in by tenants. Meanwhile, 5.7% of all homes on the local market sit vacant.

Occupied housing units
13,554
2.1% year-over-year change
Occupancy breakdown
Renter occupied
4,801
Owner occupied
8,753
Value Percent YoY
change
Renter occupied 4,801 35.4% 14.9%
Owner occupied 8,753 64.6% -3.8%
Unoccupied housing units
5.7%
Unoccupied housing units refer to homes that are currently without residents—whether they're waiting for renters or owners, used seasonally, or simply unclaimed. A higher share of empty homes may mean more housing availability, while a low number can reflect a tighter market with more competition. This, along with the renter-vs.-owner mix, helps paint a clearer picture of what types of housing and services are likely to be available in the area.

Kennesaw housing costs

Housing costs in Kennesaw come to a median of $1,688 per month, while tenants specifically pay a median gross rent of $1,845.

Median housing costs per month
$1,688/month
This figure sums up typical monthly housing costs for all households in the area. If you own, it includes mortgage payments in addition to property taxes, insurance and HOA fees. If you rent, it accounts for rent plus extras like utilities. It’s useful for seeing how local living expenses stack up compared to other places.
Median gross rent in Kennesaw
$1,845/month
Gross rent gives a more complete look at what renters actually pay, including not just base rent, but also utilities and fees. It’s a key number for evaluating rental affordability in your area of interest and understanding how it compares to nearby locations.

Education in Kennesaw

Kennesaw education at a glance

About 24.8% of the population in Kennesaw went to high school, while 22% pursued college studies. Another 8.1% earned an associate degree and 28% hold a bachelor’s. Meanwhile, 13.7% went even further, earning a master’s or doctorate.

Education level
Value Percent YoY change
No high school 878 3.2% 3.4%
High school diploma 6,764 24.8% 2.0%
College diploma 5,997 22% 5.9%
Associate degree 2,207 8.1% 11.6%
Bachelor's degree 7,635 28% -3.4%
Graduate degree 3,735 13.7% 12.7%
A community’s education mix can offer insights into the local economy and housing market. Higher levels of education often align with more job opportunities and stable incomes, which can increase demand for homes and influence both rent prices and rental availability.

Income in Kennesaw

How much people earn in Kennesaw

The average annual household income in Kennesaw was $106,548 in 2024, the most recent annual data available, according to the U.S. Census Bureau. This marked a +4.2% change from the previous year. At the same time, the median income stood at $83,356, reflecting a +4.5% shift over the same period.

Average household income in Kennesaw
$106,548/year
4.2% year-over-year change
Median household income in Kennesaw
$83,356/year
4.5% year-over-year change

Kennesaw income by age

In Kennesaw, households led by residents aged 25 to 44 — usually in the early to mid stages of their careers — have a median income of $109,934. Those with someone between 45 and 64 in charge, often well established professionally, earn $110,560 overall. Younger households, where the main provider is under 25 and just starting out, report a median income of $51,801, while those led by someone over 65, many of whom may be retired, have about $49,270 in earnings. Overall, 89.7% of the locals in this community live above the poverty line.

Income breakdown by age
Value YoY change
Under 25 $51,801 2.8%
25 - 44 $109,934 17.1%
45 - 64 $110,560 19.0%
Over 65 $49,270 -12.7%
Above poverty level
29,925
Below poverty level
3,429
Value Percent YoY
change
Above poverty level 29,925 89.7% 4.2%
Below poverty level 3,429 10.3% -11.4%

Average renter income in Kennesaw

To get a better sense of what renters earn on average in Kennesaw, their median household income was $55,827 according to 2022 Census data. In addition, the rent-to-income ratio in the area, at 39.7%, shows what portion of their earnings goes toward housing expenses.

Renter median household income
$55,827
Rent-to-income ratio
39.7%
Understanding the rent-to-income ratio can help renters gauge if local housing costs align with their earnings. A ratio under 30% usually signals affordability, while exceeding this mark means rent is taking a larger-than-recommended bite out of income. That could make it harder for you to cover other costs like transportation, healthcare, or child care.

Employment in Kennesaw

Workforce and job types in Kennesaw

The job market in Kennesaw is powered by 18,177 working residents, spread across a range of industries and roles. 86% of the working population are employed in professional or administrative positions, while 14% are in hands-on or service-based jobs. Also, 8.8% run their own businesses, 71.7% are employed by private companies, and 11.9% work in the public sector.

Workforce demographics

Working population
18,177
2.6% year-over-year change
White collar
15,634
Blue collar
2,543
Value Percent YoY change
White collar 15,634 86% 4.1%
Blue collar 2,543 14% -5.7%
Employer type
Self employees
8.8%
Private companies
71.7%
Governmental workers
11.9%
Not for profit companies
7.6%
Value Percent YoY change
Self employees 1,599 8.8% 2.0%
Private companies 13,034 71.7% 1.2%
Governmental workers 2,163 11.9% 12.4%
Not for profit companies 1,381 7.6% 3.4%
Unemployment rate
6.2%
3.3% year-over-year change

Available workforce

The unemployment rate in Kennesaw stands at 6.2%, representing the share of the workforce currently without a job and actively looking for one.

For renters, the unemployment rate helps paint a picture of job security and financial stability in the area. Rates around 4% to 5% are considered typical. A lower-than-average rate might suggest strong job prospects and a thriving local economy, while a higher rate could hint at fewer opportunities—both useful to consider when planning a move.

Transportation in Kennesaw

How people get around in Kennesaw

Commuting methods vary: 75% of residents travel by personal vehicle and 0.9% prefer to walk, while the remaining share relies on public transit or on two wheelers to get from A to B.

Means of transportation
Value Percent YoY change
Car 13,542 75% -0.5%
Taxicab 30 0.2% -56.5%
Bus or trolleybus 13 0.1% -38.1%
Walk 163 0.9% -18.1%
Understanding how locals get to work can help you plan your own routine. High car usage might mean you’ll need a vehicle, while strong public transit or walkability could save you the hassle. Commute times also play a big role in quality of life—shorter trips can give you more time for the things you enjoy.

What is the median and average household income in Kennesaw by zipcode?

Zipcode Population Number of households Median income Average income
30144 59,661 21,979 $88,560 $109,368
30152 44,977 16,541 $126,578 $156,468

Find your place

Explore more communities

FAQs about Kennesaw demographics 

What is the total population of Kennesaw?

Kennesaw has a total population of 34,605 residents, according to the latest release from the U.S. Census Bureau: the 2019-2023 American Community Survey (ACS) 5-year estimates. This figure changed by +2.9% compared to a year ago.

What is the gender ratio in Kennesaw?

The gender ratio in Kennesaw is as follows:
  • 46.2% males (15,973 residents)
  • 53.8% females (18,632 residents)

What is the median age in Kennesaw?

The median age in Kennesaw is 35.6.

What is the age distribution of the population in Kennesaw?

The age distribution in Kennesaw is as follows:
  • Under 15: 17% (5,875 residents)
  • Ages 15-24: 17.3% (5,973 residents)
  • Ages 25-44: 28.8% (9,954 residents)
  • Ages 45-64: 23.8% (8,222 residents)
  • Over 65: 13.2% (4,581 residents)

What is the racial and ethnic makeup of Kennesaw?

The racial and ethnic makeup of Kennesaw is as follows:
  • White: 54% (18,687 residents)
  • Black or African American: 22.8% (7,900 residents)
  • American Indian and Alaska Native: 0.4% (130 residents)
  • Asian: 5.3% (1,826 residents)
  • Native Hawaiian and Other Pacific Islander: 0.1% (21 residents)
  • Two or More Races: 12.4% (4,306 residents)
  • Other: 5% (1,735 residents)

What percentage of the population in Kennesaw are U.S.-born citizens?

U.S.-born citizens represent 82.5% of the population in Kennesaw.

How many housing units are there in Kennesaw?

There are 14,380 housing units in Kennesaw, reflecting a +1.7% change compared to the previous year, according to the latest data from the U.S. Census Bureau.

How many households are in Kennesaw and what is the average household size?

Kennesaw has a total of 13,554 households, with an average of 3 people in each.

What is the median household income in Kennesaw?

Kennesaw has a median household income of $83,356, representing a +4.5% shift from the previous year, according to the U.S. Census Bureau.

What is the employment rate and job market overview for Kennesaw?

The employment rate is 93.8% in Kennesaw, with a workforce of 18,177 residents. Here’s a detailed breakdown of the local job market:

Job types:
  • White-collar workers: 86% (15,634 residents)
  • Blue-collar workers: 14% (2,543 residents)

Places of employment:
  • Self-employed: 8.8% (1,599 residents)
  • Private companies: 71.7% (13,034 residents)
  • Governmental workers: 11.9% (2,163 residents)
  • Not-for-profit companies: 7.6% (1,381 residents)

Data source & methodology

The demographic data on this page was sourced from the latest U.S. Census Bureau release—the 2019–2023 American Community Survey (ACS) 5-year estimates.

The information, issued annually, is compiled and published by the Point2Homes Research Team as soon as new data becomes available.

No representation, guarantee, or warranty is made concerning the accuracy or completeness of modified or aggregated information for particular areas.

Page last updated: September 2025