Marshall County, AL demographics:
population, income, and more

Total population
99,748
1.1% year-over-year change
Median household income
$62,571/yr
2.7% year-over-year change
Housing units
41,762
0.6% year-over-year change

Marshall County population

How many people live in Marshall County

Marshall County is home to 99,748 residents, according to the most recent Census data. Gender-wise, 49.6% of Marshall County locals are male, and 50.4% are female.

Total population
99,748
1.1% year-over-year change
Gender ratio
Male
49.6%
49,455
Female
50.4%
50,293
Value Percent YoY change
Male 49,455 49.6% 0.8%
Female 50,293 50.4% 1.3%
A higher population often means more rental variety and livelier areas. The gender balance—how many men live here compared to women—can reveal a lot about the community and the lifestyles of its residents. Use this info to get a sense of the area's pace and personality.

Age demographics

The median age in Marshall County is 38, with the population distributed as follows: about 21.6% are children under 15, then 12.7% are in the 15 to 24 age group. Adults between 25 and 44 make up 23.8% of the population, while another 24.9% fall into the 45 to 64 bracket. Finally, around 17.1% are 65 or older.

Median age
38.5
Age breakdown
Under 15
21.6%
15 to 24
12.7%
25 to 44
23.8%
45 to 64
24.9%
Over 65
17.1%
Value Percent YoY change
Under 15 21,517 21.6% 2.1%
15 to 24 12,650 12.7% 0.9%
25 to 44 23,706 23.8% 0.3%
45 to 64 24,825 24.9% 0.5%
Over 65 17,050 17.1% 1.8%
The age composition helps you get insight into who lives in the area. A younger population might mean a more active, fast-paced vibe, while an older one could suggest a quieter, slower lifestyle. If there's a balanced makeup, you’re likely to find a variety of services, housing types, and community spaces that cater to different life stages.

Racial makeup

In Marshall County, 91.8% of the population are US-born citizens, while 3.4% have gained naturalized citizenship. At the same time, 4.8% of residents are non-citizens. As for race, 78.7% of locals are Caucasian, 2.6% are African American and 0.6% have Asian roots. Another 1.3% are Indigenous American, 0.1% are Pacific Islanders, while 9% identify as another race. There’s also a share of 7.7% that includes residents with two or more races.

Citizenship
U.S.-born citizens
91.8%
Non-U.S.-born citizens
3.4%
Non-citizens
4.8%
Value Percent YoY change
U.S.-born citizens 91,543 91.8% 1.0%
Non-U.S.-born citizens 3,369 3.4% 8.1%
Non-citizens 4,836 4.8% -2.3%
Racial breakdown
White
78.7%
Black or African American
2.6%
American Indian and Alaska Native
1.3%
Asian
0.6%
Native Hawaiian and other Pacific Islander
0.1%
Two or more races
7.7%
Other
9%
Value Percent
White 78,468 78.7%
Black or African American 2,591 2.6%
American Indian and Alaska Native 1,321 1.3%
Asian 606 0.6%
Native Hawaiian and other Pacific Islander 73 0.1%
Two or more races 7,701 7.7%
Other 8,988 9%

Households in Marshall County

A peek inside Marshall County households

Marshall County has 36,459 households, with an average of 3 members in each. Of these, 70.2% are families, while the remaining 29.8% are made up of individuals living alone or with non-relatives, such as roommates.

Households stats

Total households
36,459
1.4% year-over-year change
Average people per household
3
Non-family households
10,860
Family households
25,599
Value Percent YoY change
Non-family households 10,860 29.8% 2.4%
Family households 25,599 70.2% 1.0%
The mix between family and non-family households gives a glimpse into daily life. A higher percentage of families might mean more parks and schools, while more non-family setups can mean flexible housing and diverse living styles. For renters, this can signal what kinds of homes are common and can help you figure out if the area matches your lifestyle.

Housing in Marshall County

The housing landscape of Marshall County

Marshall County's housing consists of 41,762 units, with 76.3% being detached single-family homes ideal for those wanting space. Attached options, including duplexes and townhouses, make up 0.8% and offer a more compact, shared living style. Then there are the multifamily buildings in the area, and for those seeking flexibility, non-traditional options like mobile homes account for 13.5% of the housing landscape.

Housing units
41,762
0.6% year-over-year change
Housing types
Value Percent
1 unit, detached 31,864 76.3%
1 unit, attached 346 0.8%
2 units 1,080 2.6%
3 or 4 units 829 2%
5 to 9 units 1,174 2.8%
10 to 19 units 299 0.7%
20 to 49 units 88 0.2%
50 or more units 240 0.6%
Mobile home 5,637 13.5%
Boat, RV, van, etc. 205 0.5%
Homes built since 2020
751
105.2% year-over-year change

The age of buildings in Marshall County

In Marshall County, the median construction year is 1986. About 3.2% of homes were built before the 1940s, with another 3.9% going up by 1949. Most development happened in the second half of the 20th century. Then, 13.2% of homes were added from 2000 to 2009, 9.9% between 2010 and 2019, and 1.8% are part of the newest wave of development.

Construction year breakdown by decade
Value Percent YoY change
Built in 1939 or earlier 1,338 3.2% -11.3%
Built between 1940 and 1949 1,630 3.9% 9.3%
Built between 1950 and 1959 2,787 6.7% -5.0%
Built between 1960 and 1969 5,110 12.2% 7.0%
Built between 1970 and 1979 6,256 15% -3.4%
Built between 1980 and 1989 6,417 15.4% -4.2%
Built between 1990 and 1999 7,839 18.8% 1.3%
Built between 2000 and 2009 5,507 13.2% -2.7%
Built between 2010 and 2019 4,127 9.9% 6.3%
Built in 2020 or later 751 1.8% 105.2%
As a renter, knowing when homes were built helps you understand the potential condition and design of rental units. Newer builds may have more contemporary layouts, while older homes can offer character or larger lots, depending on the area.

Marshall County occupancy rates

Out of the 36,459 occupied housing units in Marshall County, 75.8% are owner-occupied, while 24.2% are lived in by tenants. Meanwhile, 12.7% of all homes on the local market sit vacant.

Occupied housing units
36,459
1.4% year-over-year change
Occupancy breakdown
Renter occupied
8,834
Owner occupied
27,625
Value Percent YoY
change
Renter occupied 8,834 24.2% 0.2%
Owner occupied 27,625 75.8% 1.8%
Unoccupied housing units
12.7%
Unoccupied housing units refer to homes that are currently without residents—whether they're waiting for renters or owners, used seasonally, or simply unclaimed. A higher share of empty homes may mean more housing availability, while a low number can reflect a tighter market with more competition. This, along with the renter-vs.-owner mix, helps paint a clearer picture of what types of housing and services are likely to be available in the area.

Marshall County housing costs

Housing costs in Marshall County come to a median of $800 per month, while tenants specifically pay a median gross rent of $795.

Median housing costs per month
$800/month
This figure sums up typical monthly housing costs for all households in the area. If you own, it includes mortgage payments in addition to property taxes, insurance and HOA fees. If you rent, it accounts for rent plus extras like utilities. It’s useful for seeing how local living expenses stack up compared to other places.
Median gross rent in Marshall County
$795/month
Gross rent gives a more complete look at what renters actually pay, including not just base rent, but also utilities and fees. It’s a key number for evaluating rental affordability in your area of interest and understanding how it compares to nearby locations.

Education in Marshall County

Marshall County education at a glance

About 42% of the population in Marshall County went to high school, while 20.1% pursued college studies. Another 11.7% earned an associate degree and 13.4% hold a bachelor’s. Meanwhile, 6.4% went even further, earning a master’s or doctorate.

Education level
Value Percent YoY change
No high school 4,747 6.4% -0.6%
High school diploma 31,030 42% -0.7%
College diploma 14,825 20.1% -3.1%
Associate degree 8,634 11.7% 13.8%
Bachelor's degree 9,857 13.4% 0.3%
Graduate degree 4,714 6.4% 5.9%
A community’s education mix can offer insights into the local economy and housing market. Higher levels of education often align with more job opportunities and stable incomes, which can increase demand for homes and influence both rent prices and rental availability.

Income in Marshall County

How much people earn in Marshall County

The average annual household income in Marshall County was $84,886 in 2024, the most recent annual data available, according to the U.S. Census Bureau. This marked a +3.4% change from the previous year. At the same time, the median income stood at $62,571, reflecting a +2.7% shift over the same period.

Average household income in Marshall County
$84,886/year
3.4% year-over-year change
Median household income in Marshall County
$62,571/year
2.7% year-over-year change

Marshall County income by age

In Marshall County, households led by residents aged 25 to 44 — usually in the early to mid stages of their careers — have a median income of $72,648. Those with someone between 45 and 64 in charge, often well established professionally, earn $75,338 overall. Younger households, where the main provider is under 25 and just starting out, report a median income of $44,855, while those led by someone over 65, many of whom may be retired, have about $48,069 in earnings. Overall, 83.8% of the locals in this community live above the poverty line.

Income breakdown by age
Value YoY change
Under 25 $44,855 3.6%
25 - 44 $72,648 6.2%
45 - 64 $75,338 5.1%
Over 65 $48,069 0.2%
Above poverty level
81,013
Below poverty level
15,692
Value Percent YoY
change
Above poverty level 81,013 83.8% 0.7%
Below poverty level 15,692 16.2% 3.5%

Employment in Marshall County

Workforce and job types in Marshall County

The job market in Marshall County is powered by 42,021 working residents, spread across a range of industries and roles. 68.7% of the working population are employed in professional or administrative positions, while 31.3% are in hands-on or service-based jobs. Also, 11.4% run their own businesses, 67.9% are employed by private companies, and 14.3% work in the public sector.

Workforce demographics

Working population
42,021
0.5% year-over-year change
White collar
28,882
Blue collar
13,139
Value Percent YoY change
White collar 28,882 68.7% 0.9%
Blue collar 13,139 31.3% -0.5%
Employer type
Self employees
11.4%
Private companies
67.9%
Governmental workers
14.3%
Not for profit companies
6.5%
Value Percent YoY change
Self employees 4,781 11.4% 3.8%
Private companies 28,519 67.9% -1.2%
Governmental workers 6,000 14.3% 2.4%
Not for profit companies 2,721 6.5% 10.0%
Unemployment rate
3.9%
6.5% year-over-year change

Available workforce

The unemployment rate in Marshall County stands at 3.9%, representing the share of the workforce currently without a job and actively looking for one.

For renters, the unemployment rate helps paint a picture of job security and financial stability in the area. Rates around 4% to 5% are considered typical. A lower-than-average rate might suggest strong job prospects and a thriving local economy, while a higher rate could hint at fewer opportunities—both useful to consider when planning a move.

Transportation in Marshall County

How people get around in Marshall County

In Marshall County, the average commute time is 26 minutes. Commuting methods vary: 92.2% of residents travel by personal vehicle and 0.4% prefer to walk, while the remaining share relies on public transit or on two wheelers to get from A to B.

Commute time
26 min
0.0% year-over-year change
Means of transportation
Value Percent YoY change
Car 38,367 92.2% -0.1%
Bus or trolleybus 93 0.2% 14.8%
Motorcycle 6 0% 100.0%
Bicycle 6 0% -25.0%
Walk 189 0.4% 15.9%
Understanding how locals get to work can help you plan your own routine. High car usage might mean you’ll need a vehicle, while strong public transit or walkability could save you the hassle. Commute times also play a big role in quality of life—shorter trips can give you more time for the things you enjoy.

What is the median and average household income in Marshall County by zipcode?

Zipcode Population Number of households Median income Average income
35175 4,860 2,002 $74,600 $94,942
35016 17,158 6,773 $63,685 $85,216
35747 6,559 2,394 $76,420 $103,263
35755 466 229 $41,964 $83,987
35769 9,908 4,269 $55,687 $79,555
35776 3,283 1,341 $54,458 $65,844
35950 22,603 7,704 $57,329 $79,479
35951 14,869 5,004 $54,229 $74,903
35957 16,737 5,824 $51,406 $69,615
35975 1,649 585 $48,225 $80,407

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FAQs about Marshall County demographics 

What is the total population of Marshall County?

Marshall County has a total population of 99,748 residents, according to the latest release from the U.S. Census Bureau: the 2019-2023 American Community Survey (ACS) 5-year estimates. This figure changed by +1.1% compared to a year ago.

What is the gender ratio in Marshall County?

The gender ratio in Marshall County is as follows:
  • 49.6% males (49,455 residents)
  • 50.4% females (50,293 residents)

What is the median age in Marshall County?

The median age in Marshall County is 38.5.

What is the age distribution of the population in Marshall County?

The age distribution in Marshall County is as follows:
  • Under 15: 21.6% (21,517 residents)
  • Ages 15-24: 12.7% (12,650 residents)
  • Ages 25-44: 23.8% (23,706 residents)
  • Ages 45-64: 24.9% (24,825 residents)
  • Over 65: 17.1% (17,050 residents)

What is the racial and ethnic makeup of Marshall County?

The racial and ethnic makeup of Marshall County is as follows:
  • White: 78.7% (78,468 residents)
  • Black or African American: 2.6% (2,591 residents)
  • American Indian and Alaska Native: 1.3% (1,321 residents)
  • Asian: 0.6% (606 residents)
  • Native Hawaiian and Other Pacific Islander: 0.1% (73 residents)
  • Two or More Races: 7.7% (7,701 residents)
  • Other: 9% (8,988 residents)

What percentage of the population in Marshall County are U.S.-born citizens?

U.S.-born citizens represent 91.8% of the population in Marshall County.

How many housing units are there in Marshall County?

There are 41,762 housing units in Marshall County, reflecting a +0.6% change compared to the previous year, according to the latest data from the U.S. Census Bureau.

How many households are in Marshall County and what is the average household size?

Marshall County has a total of 36,459 households, with an average of 3 people in each.

What is the median household income in Marshall County?

Marshall County has a median household income of $62,571, representing a +2.7% shift from the previous year, according to the U.S. Census Bureau.

What is the employment rate and job market overview for Marshall County?

The employment rate is 96.1% in Marshall County, with a workforce of 42,021 residents. Here’s a detailed breakdown of the local job market:

Job types:
  • White-collar workers: 68.7% (28,882 residents)
  • Blue-collar workers: 31.3% (13,139 residents)

Places of employment:
  • Self-employed: 11.4% (4,781 residents)
  • Private companies: 67.9% (28,519 residents)
  • Governmental workers: 14.3% (6,000 residents)
  • Not-for-profit companies: 6.5% (2,721 residents)

Data source & methodology

The demographic data on this page was sourced from the latest U.S. Census Bureau release—the 2019–2023 American Community Survey (ACS) 5-year estimates.

The information, issued annually, is compiled and published by the Point2Homes Research Team as soon as new data becomes available.

No representation, guarantee, or warranty is made concerning the accuracy or completeness of modified or aggregated information for particular areas.

Page last updated: September 2025