Marshall, MO demographics:
population, income, and more

Total population
13,739
0.3% year-over-year change
Median household income
$54,437/yr
-0.7% year-over-year change
Housing units
5,222
-1.1% year-over-year change

Marshall population

How many people live in Marshall

Marshall is home to 13,739 residents, according to the most recent Census data. Gender-wise, 49.8% of Marshall locals are male, and 50.2% are female.

Total population
13,739
0.3% year-over-year change
Gender ratio
Male
49.8%
6,843
Female
50.2%
6,896
Value Percent YoY change
Male 6,843 49.8% -1.2%
Female 6,896 50.2% 1.9%
A higher population often means more rental variety and livelier areas. The gender balance—how many men live here compared to women—can reveal a lot about the community and the lifestyles of its residents. Use this info to get a sense of the area's pace and personality.

Age demographics

The median age in Marshall is 31, with the population distributed as follows: about 17.4% are children under 15, then 23.2% are in the 15 to 24 age group. Adults between 25 and 44 make up 25.4% of the population, while another 19.4% fall into the 45 to 64 bracket. Finally, around 14.7% are 65 or older.

Median age
30.9
Age breakdown
Under 15
17.4%
15 to 24
23.2%
25 to 44
25.4%
45 to 64
19.4%
Over 65
14.7%
Value Percent YoY change
Under 15 2,393 17.4% -3.4%
15 to 24 3,183 23.2% 2.5%
25 to 44 3,486 25.4% 5.5%
45 to 64 2,661 19.4% -5.3%
Over 65 2,016 14.7% 0.7%
The age composition helps you get insight into who lives in the area. A younger population might mean a more active, fast-paced vibe, while an older one could suggest a quieter, slower lifestyle. If there's a balanced makeup, you’re likely to find a variety of services, housing types, and community spaces that cater to different life stages.

Racial makeup

In Marshall, 90.1% of the population are US-born citizens, while 4.3% have gained naturalized citizenship. At the same time, 5.6% of residents are non-citizens. As for race, 72.6% of locals are Caucasian, 4.7% are African American and 0.6% have Asian roots. Another 0.1% are Indigenous American, 2.3% are Pacific Islanders, while 7.9% identify as another race. There’s also a share of 11.8% that includes residents with two or more races.

Citizenship
U.S.-born citizens
90.1%
Non-U.S.-born citizens
4.3%
Non-citizens
5.6%
Value Percent YoY change
U.S.-born citizens 12,380 90.1% 0.0%
Non-U.S.-born citizens 585 4.3% 19.9%
Non-citizens 774 5.6% -7.4%
Racial breakdown
White
72.6%
Black or African American
4.7%
American Indian and Alaska Native
0.1%
Asian
0.6%
Native Hawaiian and other Pacific Islander
2.3%
Two or more races
11.8%
Other
7.9%
Value Percent
White 9,972 72.6%
Black or African American 649 4.7%
American Indian and Alaska Native 19 0.1%
Asian 88 0.6%
Native Hawaiian and other Pacific Islander 311 2.3%
Two or more races 1,615 11.8%
Other 1,085 7.9%

Households in Marshall

A peek inside Marshall households

Marshall has 4,456 households, with an average of 3 members in each. Of these, 59% are families, while the remaining 41% are made up of individuals living alone or with non-relatives, such as roommates.

Households stats

Total households
4,456
-0.8% year-over-year change
Average people per household
3
Non-family households
1,826
Family households
2,630
Value Percent YoY change
Non-family households 1,826 41% -1.8%
Family households 2,630 59% -0.0%
The mix between family and non-family households gives a glimpse into daily life. A higher percentage of families might mean more parks and schools, while more non-family setups can mean flexible housing and diverse living styles. For renters, this can signal what kinds of homes are common and can help you figure out if the area matches your lifestyle.

Housing in Marshall

The housing landscape of Marshall

Marshall's housing consists of 5,222 units, with 70% being detached single-family homes ideal for those wanting space. Attached options, including duplexes and townhouses, make up 4% and offer a more compact, shared living style. Then there are the multifamily buildings in the area, and for those seeking flexibility, non-traditional options like mobile homes account for 8.4% of the housing landscape.

Housing units
5,222
-1.1% year-over-year change
Housing types
Value Percent
1 unit, detached 3,656 70%
1 unit, attached 210 4%
2 units 405 7.8%
3 or 4 units 226 4.3%
5 to 9 units 117 2.2%
10 to 19 units 48 0.9%
20 to 49 units 50 1%
50 or more units 60 1.2%
Mobile home 439 8.4%
Boat, RV, van, etc. 11 0.2%
Homes built since 2020
26
85.7% year-over-year change

The age of buildings in Marshall

In Marshall, the median construction year is 1971. About 16.9% of homes were built before the 1940s, with another 1.8% going up by 1949. Most development happened in the second half of the 20th century. Then, 9.5% of homes were added from 2000 to 2009, 6.9% between 2010 and 2019, and 0.5% are part of the newest wave of development.

Construction year breakdown by decade
Value Percent YoY change
Built in 1939 or earlier 883 16.9% 6.5%
Built between 1940 and 1949 93 1.8% -30.1%
Built between 1950 and 1959 636 12.2% -11.4%
Built between 1960 and 1969 834 16% 9.2%
Built between 1970 and 1979 1,127 21.6% -12.4%
Built between 1980 and 1989 564 10.8% -12.2%
Built between 1990 and 1999 206 3.9% 14.4%
Built between 2000 and 2009 494 9.5% 53.4%
Built between 2010 and 2019 359 6.9% -9.1%
Built in 2020 or later 26 0.5% 85.7%
As a renter, knowing when homes were built helps you understand the potential condition and design of rental units. Newer builds may have more contemporary layouts, while older homes can offer character or larger lots, depending on the area.

Marshall occupancy rates

Out of the 4,456 occupied housing units in Marshall, 65.4% are owner-occupied, while 34.6% are lived in by tenants. Meanwhile, 14.7% of all homes on the local market sit vacant.

Occupied housing units
4,456
-0.8% year-over-year change
Occupancy breakdown
Renter occupied
1,544
Owner occupied
2,912
Value Percent YoY
change
Renter occupied 1,544 34.6% 3.0%
Owner occupied 2,912 65.4% -2.6%
Unoccupied housing units
14.7%
Unoccupied housing units refer to homes that are currently without residents—whether they're waiting for renters or owners, used seasonally, or simply unclaimed. A higher share of empty homes may mean more housing availability, while a low number can reflect a tighter market with more competition. This, along with the renter-vs.-owner mix, helps paint a clearer picture of what types of housing and services are likely to be available in the area.

Marshall housing costs

Housing costs in Marshall come to a median of $821 per month, while tenants specifically pay a median gross rent of $761.

Median housing costs per month
$821/month
This figure sums up typical monthly housing costs for all households in the area. If you own, it includes mortgage payments in addition to property taxes, insurance and HOA fees. If you rent, it accounts for rent plus extras like utilities. It’s useful for seeing how local living expenses stack up compared to other places.
Median gross rent in Marshall
$761/month
Gross rent gives a more complete look at what renters actually pay, including not just base rent, but also utilities and fees. It’s a key number for evaluating rental affordability in your area of interest and understanding how it compares to nearby locations.

Education in Marshall

Marshall education at a glance

About 38.7% of the population in Marshall went to high school, while 28.5% pursued college studies. Another 5.7% earned an associate degree and 13.5% hold a bachelor’s. Meanwhile, 7% went even further, earning a master’s or doctorate.

Education level
Value Percent YoY change
No high school 709 6.6% 15.8%
High school diploma 4,158 38.7% 18.8%
College diploma 3,069 28.5% -7.0%
Associate degree 614 5.7% 2.2%
Bachelor's degree 1,452 13.5% -15.8%
Graduate degree 753 7% -16.1%
A community’s education mix can offer insights into the local economy and housing market. Higher levels of education often align with more job opportunities and stable incomes, which can increase demand for homes and influence both rent prices and rental availability.

Income in Marshall

How much people earn in Marshall

The average annual household income in Marshall was $72,449 in 2024, the most recent annual data available, according to the U.S. Census Bureau. This marked a +0.4% change from the previous year. At the same time, the median income stood at $54,437, reflecting a -0.7% shift over the same period.

Average household income in Marshall
$72,449/year
0.4% year-over-year change
Median household income in Marshall
$54,437/year
-0.7% year-over-year change

Marshall income by age

In Marshall, households led by residents aged 25 to 44 — usually in the early to mid stages of their careers — have a median income of $74,519. Those with someone between 45 and 64 in charge, often well established professionally, earn $61,473 overall. Younger households, where the main provider is under 25 and just starting out, report a median income of $48,333, while those led by someone over 65, many of whom may be retired, have about $39,896 in earnings. Overall, 82.8% of the locals in this community live above the poverty line.

Income breakdown by age
Value YoY change
Under 25 $48,333 -2.2%
25 - 44 $74,519 3.6%
45 - 64 $61,473 2.3%
Over 65 $39,896 -0.8%
Above poverty level
10,136
Below poverty level
2,104
Value Percent YoY
change
Above poverty level 10,136 82.8% -1.3%
Below poverty level 2,104 17.2% 6.0%

Average renter income in Marshall

To get a better sense of what renters earn on average in Marshall, their median household income was $37,077 according to 2022 Census data. In addition, the rent-to-income ratio in the area, at 24.6%, shows what portion of their earnings goes toward housing expenses.

Renter median household income
$37,077
Rent-to-income ratio
24.6%
Understanding the rent-to-income ratio can help renters gauge if local housing costs align with their earnings. A ratio under 30% usually signals affordability, while exceeding this mark means rent is taking a larger-than-recommended bite out of income. That could make it harder for you to cover other costs like transportation, healthcare, or child care.

Employment in Marshall

Workforce and job types in Marshall

The job market in Marshall is powered by 6,425 working residents, spread across a range of industries and roles. 69.8% of the working population are employed in professional or administrative positions, while 30.2% are in hands-on or service-based jobs. Also, 7.7% run their own businesses, 64.9% are employed by private companies, and 17.4% work in the public sector.

Workforce demographics

Working population
6,425
-2.7% year-over-year change
White collar
4,482
Blue collar
1,943
Value Percent YoY change
White collar 4,482 69.8% -2.8%
Blue collar 1,943 30.2% -2.6%
Employer type
Self employees
7.7%
Private companies
64.9%
Governmental workers
17.4%
Not for profit companies
10%
Value Percent YoY change
Self employees 495 7.7% 4.9%
Private companies 4,171 64.9% 1.1%
Governmental workers 1,119 17.4% -18.5%
Not for profit companies 640 10% 0.8%
Unemployment rate
4.1%
47.0% year-over-year change

Available workforce

The unemployment rate in Marshall stands at 4.1%, representing the share of the workforce currently without a job and actively looking for one.

For renters, the unemployment rate helps paint a picture of job security and financial stability in the area. Rates around 4% to 5% are considered typical. A lower-than-average rate might suggest strong job prospects and a thriving local economy, while a higher rate could hint at fewer opportunities—both useful to consider when planning a move.

Transportation in Marshall

How people get around in Marshall

In Marshall, the average commute time is 14 minutes. Commuting methods vary: 89.4% of residents travel by personal vehicle and 5% prefer to walk, while the remaining share relies on public transit or on two wheelers to get from A to B.

Commute time
14 min
5.8% year-over-year change
Means of transportation
Value Percent YoY change
Car 5,602 89.4% -1.8%
Motorcycle 51 0.8% 13.3%
Walk 312 5% -4.9%
Understanding how locals get to work can help you plan your own routine. High car usage might mean you’ll need a vehicle, while strong public transit or walkability could save you the hassle. Commute times also play a big role in quality of life—shorter trips can give you more time for the things you enjoy.

What is the median and average household income in Marshall by zipcode?

Zipcode Population Number of households Median income Average income
65340 16,026 5,326 $58,118 $77,910

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FAQs about Marshall demographics 

What is the total population of Marshall?

Marshall has a total population of 13,739 residents, according to the latest release from the U.S. Census Bureau: the 2019-2023 American Community Survey (ACS) 5-year estimates. This figure changed by +0.3% compared to a year ago.

What is the gender ratio in Marshall?

The gender ratio in Marshall is as follows:
  • 49.8% males (6,843 residents)
  • 50.2% females (6,896 residents)

What is the median age in Marshall?

The median age in Marshall is 30.9.

What is the age distribution of the population in Marshall?

The age distribution in Marshall is as follows:
  • Under 15: 17.4% (2,393 residents)
  • Ages 15-24: 23.2% (3,183 residents)
  • Ages 25-44: 25.4% (3,486 residents)
  • Ages 45-64: 19.4% (2,661 residents)
  • Over 65: 14.7% (2,016 residents)

What is the racial and ethnic makeup of Marshall?

The racial and ethnic makeup of Marshall is as follows:
  • White: 72.6% (9,972 residents)
  • Black or African American: 4.7% (649 residents)
  • American Indian and Alaska Native: 0.1% (19 residents)
  • Asian: 0.6% (88 residents)
  • Native Hawaiian and Other Pacific Islander: 2.3% (311 residents)
  • Two or More Races: 11.8% (1,615 residents)
  • Other: 7.9% (1,085 residents)

What percentage of the population in Marshall are U.S.-born citizens?

U.S.-born citizens represent 90.1% of the population in Marshall.

How many housing units are there in Marshall?

There are 5,222 housing units in Marshall, reflecting a -1.1% change compared to the previous year, according to the latest data from the U.S. Census Bureau.

How many households are in Marshall and what is the average household size?

Marshall has a total of 4,456 households, with an average of 3 people in each.

What is the median household income in Marshall?

Marshall has a median household income of $54,437, representing a -0.7% shift from the previous year, according to the U.S. Census Bureau.

What is the employment rate and job market overview for Marshall?

The employment rate is 95.9% in Marshall, with a workforce of 6,425 residents. Here’s a detailed breakdown of the local job market:

Job types:
  • White-collar workers: 69.8% (4,482 residents)
  • Blue-collar workers: 30.2% (1,943 residents)

Places of employment:
  • Self-employed: 7.7% (495 residents)
  • Private companies: 64.9% (4,171 residents)
  • Governmental workers: 17.4% (1,119 residents)
  • Not-for-profit companies: 10% (640 residents)

Data source & methodology

The demographic data on this page was sourced from the latest U.S. Census Bureau release—the 2019–2023 American Community Survey (ACS) 5-year estimates.

The information, issued annually, is compiled and published by the Point2Homes Research Team as soon as new data becomes available.

No representation, guarantee, or warranty is made concerning the accuracy or completeness of modified or aggregated information for particular areas.

Page last updated: September 2025