Explore our homebuying roots through this collection of reports and studies from our earlier focus on purchasing homes. These resources reflect our initial commitment to helping people achieve the dream of homeownership, which laid the foundation for our current mission — to elevate renters’ experiences in today’s ever-evolving house rental market.
Most likely, your home first takes shape not in the real world, but online. Whether you’re a prospective homebuyer, a renter looking to get a better deal, or a homeowner attempting the best kitchen renovation, Google is typically the first place people go to for tips and inspiration. As such, Google has become the ultimate mirror, reflecting our collective location preferences and home decor desires, as well as expectations about price and space. Therefore, when…
As the world’s ultimate data and information repository, Google has answers and tips for all the queries out there. In fact, it’s the go-to place for all of the renters…
Although the pandemic managed to keep some Canadians from going south, many others were undeterred: Snowbirds and home buyers interested in more exotic locations continued to search for the perfect…
In a year unlike any other, many Americans jumped at the opportunity to buy a second home abroad. To escape the pandemic — and their confining primary residences — those who had the means to hunt for homes in sunnier, more exotic places did just that. Then, as the relentless, mind-numbing reality at home trudged along, Americans increasingly began looking for “homes for sale in Costa Rica,” “Mexico real estate,” and “condos for sale” in…
The fear of missing out (FOMO) is sometimes the main force behind many investment decisions. After all, apart from earning a wage or having a side hustle, smart investments can…
With its underlying nuance of inaccessibility and unaffordability, the word “luxury” becomes a highly contentious term when used in the world of housing and real estate. Although some urban planners hail the long-term benefits of luxury development, others bring equally strong arguments against it. For its supporters, high-end housing is never enough. For its detractors, luxury inventory is too much as it is. However, luxury housing is far from a homogenous national market. So, to…