New Auburn, WI demographics:
population, income, and more

Total population
531
-3.5% year-over-year change
Median household income
$66,932/yr
-1.5% year-over-year change
Housing units
209
-3.2% year-over-year change

New Auburn population

How many people live in New Auburn

New Auburn is home to 531 residents, according to the most recent Census data. Gender-wise, 54.2% of New Auburn locals are male, and 45.8% are female.

Total population
531
-3.5% year-over-year change
Gender ratio
Male
54.2%
288
Female
45.8%
243
Value Percent YoY change
Male 288 54.2% -2.7%
Female 243 45.8% -4.3%
A higher population often means more rental variety and livelier areas. The gender balance—how many men live here compared to women—can reveal a lot about the community and the lifestyles of its residents. Use this info to get a sense of the area's pace and personality.

Age demographics

The median age in New Auburn is 32, with the population distributed as follows: about 24.7% are children under 15, then 12.8% are in the 15 to 24 age group. Adults between 25 and 44 make up 34.1% of the population, while another 19.6% fall into the 45 to 64 bracket. Finally, around 8.8% are 65 or older.

Median age
32.4
Age breakdown
Under 15
24.7%
15 to 24
12.8%
25 to 44
34.1%
45 to 64
19.6%
Over 65
8.8%
Value Percent YoY change
Under 15 131 24.7% -3.0%
15 to 24 68 12.8% -16.1%
25 to 44 181 34.1% 1.7%
45 to 64 104 19.6% -5.5%
Over 65 47 8.8% 2.2%
The age composition helps you get insight into who lives in the area. A younger population might mean a more active, fast-paced vibe, while an older one could suggest a quieter, slower lifestyle. If there's a balanced makeup, you’re likely to find a variety of services, housing types, and community spaces that cater to different life stages.

Racial makeup

In New Auburn, 98.3% of the population are US-born citizens, while 1.7% have gained naturalized citizenship. There’s also a share of 4.3% that includes residents with two or more races.

Citizenship
U.S.-born citizens
98.3%
Non-U.S.-born citizens
1.7%
Non-citizens
0%
Value Percent YoY change
U.S.-born citizens 522 98.3% -3.7%
Non-U.S.-born citizens 9 1.7% 12.5%
Racial breakdown
White
94.5%
Black or African American
0%
American Indian and Alaska Native
0%
Asian
0%
Native Hawaiian and other Pacific Islander
0%
Two or more races
4.3%
Other
1.1%
Value Percent
White 502 94.5%
Two or more races 23 4.3%
Other 6 1.1%

Households in New Auburn

A peek inside New Auburn households

New Auburn has 209 households, with an average of 3 members in each. Of these, 66% are families, while the remaining 34% are made up of individuals living alone or with non-relatives, such as roommates.

Households stats

Total households
209
0.0% year-over-year change
Average people per household
3
Non-family households
71
Family households
138
Value Percent YoY change
Non-family households 71 34% 12.7%
Family households 138 66% -5.5%
The mix between family and non-family households gives a glimpse into daily life. A higher percentage of families might mean more parks and schools, while more non-family setups can mean flexible housing and diverse living styles. For renters, this can signal what kinds of homes are common and can help you figure out if the area matches your lifestyle.

Housing in New Auburn

The housing landscape of New Auburn

New Auburn's housing consists of 209 units, with 88.5% being detached single-family homes ideal for those wanting space. Attached options, including duplexes and townhouses, make up 0.5% and offer a more compact, shared living style. Then there are the multifamily buildings in the area, and for those seeking flexibility, non-traditional options like mobile homes account for 6.2% of the housing landscape.

Housing units
209
-3.2% year-over-year change
Housing types
Value Percent
1 unit, detached 185 88.5%
1 unit, attached 1 0.5%
3 or 4 units 2 1%
5 to 9 units 3 1.4%
10 to 19 units 5 2.4%
Mobile home 13 6.2%
Homes built since 2020
2
% year-over-year change

The age of buildings in New Auburn

In New Auburn, the median construction year is 1972. About 29.7% of homes were built before the 1940s, with another 7.2% going up by 1949. Most development happened in the second half of the 20th century. Then, 1.9% of homes were added from 2000 to 2009, 1% between 2010 and 2019, and 1% are part of the newest wave of development.

Construction year breakdown by decade
Value Percent YoY change
Built in 1939 or earlier 62 29.7% 12.7%
Built between 1940 and 1949 15 7.2% -11.8%
Built between 1950 and 1959 10 4.8% 11.1%
Built between 1960 and 1969 8 3.8% 0.0%
Built between 1970 and 1979 47 22.5% -20.3%
Built between 1980 and 1989 17 8.1% 13.3%
Built between 1990 and 1999 42 20.1% 7.7%
Built between 2000 and 2009 4 1.9% -55.6%
Built between 2010 and 2019 2 1% -60.0%
Built in 2020 or later 2 1% N/A
As a renter, knowing when homes were built helps you understand the potential condition and design of rental units. Newer builds may have more contemporary layouts, while older homes can offer character or larger lots, depending on the area.

New Auburn occupancy rates

Out of the 209 occupied housing units in New Auburn, 83.7% are owner-occupied, while 16.3% are lived in by tenants.

Occupied housing units
209
0.0% year-over-year change
Occupancy breakdown
Renter occupied
34
Owner occupied
175
Value Percent YoY
change
Renter occupied 34 16.3% -30.6%
Owner occupied 175 83.7% 9.4%
Unoccupied housing units
0.0%
Unoccupied housing units refer to homes that are currently without residents—whether they're waiting for renters or owners, used seasonally, or simply unclaimed. A higher share of empty homes may mean more housing availability, while a low number can reflect a tighter market with more competition. This, along with the renter-vs.-owner mix, helps paint a clearer picture of what types of housing and services are likely to be available in the area.

New Auburn housing costs

Housing costs in New Auburn come to a median of $948 per month, while tenants specifically pay a median gross rent of $891.

Median housing costs per month
$948/month
This figure sums up typical monthly housing costs for all households in the area. If you own, it includes mortgage payments in addition to property taxes, insurance and HOA fees. If you rent, it accounts for rent plus extras like utilities. It’s useful for seeing how local living expenses stack up compared to other places.
Median gross rent in New Auburn
$891/month
Gross rent gives a more complete look at what renters actually pay, including not just base rent, but also utilities and fees. It’s a key number for evaluating rental affordability in your area of interest and understanding how it compares to nearby locations.

Education in New Auburn

New Auburn education at a glance

About 44.4% of the population in New Auburn went to high school, while 23.4% pursued college studies. Another 12.5% earned an associate degree and 12% hold a bachelor’s. Meanwhile, 3.2% went even further, earning a master’s or doctorate.

Education level
Value Percent YoY change
No high school 17 4.5% 13.3%
High school diploma 167 44.4% -7.2%
College diploma 88 23.4% -15.4%
Associate degree 47 12.5% 2.2%
Bachelor's degree 45 12% 25.0%
Graduate degree 12 3.2% -40.0%
A community’s education mix can offer insights into the local economy and housing market. Higher levels of education often align with more job opportunities and stable incomes, which can increase demand for homes and influence both rent prices and rental availability.

Income in New Auburn

How much people earn in New Auburn

The average annual household income in New Auburn was $74,776 in 2024, the most recent annual data available, according to the U.S. Census Bureau. This marked a +3.7% change from the previous year. At the same time, the median income stood at $66,932, reflecting a -1.5% shift over the same period.

Average household income in New Auburn
$74,776/year
3.7% year-over-year change
Median household income in New Auburn
$66,932/year
-1.5% year-over-year change

New Auburn income by age

In New Auburn, households led by residents aged 25 to 44 — usually in the early to mid stages of their careers — have a median income of $71,094. Those with someone between 45 and 64 in charge, often well established professionally, earn $90,000 overall. Overall, 88.2% of the locals in this community live above the poverty line.

Income breakdown by age
Value YoY change
25 - 44 $71,094 5.1%
45 - 64 $90,000 -6.5%
Over 65 $25,893 11.5%
Above poverty level
461
Below poverty level
62
Value Percent YoY
change
Above poverty level 461 88.2% -2.7%
Below poverty level 62 11.8% -1.6%

Average renter income in New Auburn

To get a better sense of what renters earn on average in New Auburn, their median household income was $30,417 according to 2022 Census data. In addition, the rent-to-income ratio in the area, at 35.2%, shows what portion of their earnings goes toward housing expenses.

Renter median household income
$30,417
Rent-to-income ratio
35.2%
Understanding the rent-to-income ratio can help renters gauge if local housing costs align with their earnings. A ratio under 30% usually signals affordability, while exceeding this mark means rent is taking a larger-than-recommended bite out of income. That could make it harder for you to cover other costs like transportation, healthcare, or child care.

Employment in New Auburn

Workforce and job types in New Auburn

The job market in New Auburn is powered by 280 working residents, spread across a range of industries and roles. 58.9% of the working population are employed in professional or administrative positions, while 41.1% are in hands-on or service-based jobs. Also, 7.5% run their own businesses, 78.6% are employed by private companies, and 6.4% work in the public sector.

Workforce demographics

Working population
280
-3.1% year-over-year change
White collar
165
Blue collar
115
Value Percent YoY change
White collar 165 58.9% 2.5%
Blue collar 115 41.1% -10.2%
Employer type
Self employees
7.5%
Private companies
78.6%
Governmental workers
6.4%
Not for profit companies
7.5%
Value Percent YoY change
Self employees 21 7.5% -8.7%
Private companies 220 78.6% 3.3%
Governmental workers 18 6.4% -18.2%
Not for profit companies 21 7.5% -32.3%
Unemployment rate
4.8%
7.7% year-over-year change

Available workforce

The unemployment rate in New Auburn stands at 4.8%, representing the share of the workforce currently without a job and actively looking for one.

For renters, the unemployment rate helps paint a picture of job security and financial stability in the area. Rates around 4% to 5% are considered typical. A lower-than-average rate might suggest strong job prospects and a thriving local economy, while a higher rate could hint at fewer opportunities—both useful to consider when planning a move.

Transportation in New Auburn

How people get around in New Auburn

Means of transportation
Value Percent YoY change
Car 252 92% -3.5%
Understanding how locals get to work can help you plan your own routine. High car usage might mean you’ll need a vehicle, while strong public transit or walkability could save you the hassle. Commute times also play a big role in quality of life—shorter trips can give you more time for the things you enjoy.

What is the median and average household income in New Auburn by zipcode?

Zipcode Population Number of households Median income Average income
54757 3,584 1,470 $70,395 $88,735

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FAQs about New Auburn demographics 

What is the total population of New Auburn?

New Auburn has a total population of 531 residents, according to the latest release from the U.S. Census Bureau: the 2019-2023 American Community Survey (ACS) 5-year estimates. This figure changed by -3.5% compared to a year ago.

What is the gender ratio in New Auburn?

The gender ratio in New Auburn is as follows:
  • 54.2% males (288 residents)
  • 45.8% females (243 residents)

What is the median age in New Auburn?

The median age in New Auburn is 32.4.

What is the age distribution of the population in New Auburn?

The age distribution in New Auburn is as follows:
  • Under 15: 24.7% (131 residents)
  • Ages 15-24: 12.8% (68 residents)
  • Ages 25-44: 34.1% (181 residents)
  • Ages 45-64: 19.6% (104 residents)
  • Over 65: 8.8% (47 residents)

What is the racial and ethnic makeup of New Auburn?

The racial and ethnic makeup of New Auburn is as follows:
  • White: 94.5% (502 residents)
  • Black or African American: 0% (0 residents)
  • American Indian and Alaska Native: 0% (0 residents)
  • Asian: 0% (0 residents)
  • Native Hawaiian and Other Pacific Islander: 0% (0 residents)
  • Two or More Races: 4.3% (23 residents)
  • Other: 1.1% (6 residents)

What percentage of the population in New Auburn are U.S.-born citizens?

U.S.-born citizens represent 98.3% of the population in New Auburn.

How many housing units are there in New Auburn?

There are 209 housing units in New Auburn, reflecting a -3.2% change compared to the previous year, according to the latest data from the U.S. Census Bureau.

How many households are in New Auburn and what is the average household size?

New Auburn has a total of 209 households, with an average of 3 people in each.

What is the median household income in New Auburn?

New Auburn has a median household income of $66,932, representing a -1.5% shift from the previous year, according to the U.S. Census Bureau.

What is the employment rate and job market overview for New Auburn?

The employment rate is 95.2% in New Auburn, with a workforce of 280 residents. Here’s a detailed breakdown of the local job market:

Job types:
  • White-collar workers: 58.9% (165 residents)
  • Blue-collar workers: 41.1% (115 residents)

Places of employment:
  • Self-employed: 7.5% (21 residents)
  • Private companies: 78.6% (220 residents)
  • Governmental workers: 6.4% (18 residents)
  • Not-for-profit companies: 7.5% (21 residents)

Data source & methodology

The demographic data on this page was sourced from the latest U.S. Census Bureau release—the 2019–2023 American Community Survey (ACS) 5-year estimates.

The information, issued annually, is compiled and published by the Point2Homes Research Team as soon as new data becomes available.

No representation, guarantee, or warranty is made concerning the accuracy or completeness of modified or aggregated information for particular areas.

Page last updated: September 2025