Branding

5 Facebook Cover Image Ideas for Agents5 Facebook Cover Image Ideas for Agents
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Agents, how often do you update your Facebook cover image? Monthly? Annually? Never? Your Facebook cover image is the big, banner-type thing that takes up …

Are You Brand Dead in Your Marketplace?Are You Brand Dead in Your Marketplace?
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Brand dead! Get it? Quick! Name one agent in your area who has successfully established themselves with strong differentiation in their marketplace… It’s not that easy …

Get More Business Using Smart Client Retention Strategies: Part 2Get More Business Using Smart Client Retention Strategies: Part 2
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It’s a bright morning as you drive through your marketing area and BAM – you hit the brakes hard! Can you believe what you …

Get More Business Using Smart Client Retention Strategies: Part 1Get More Business Using Smart Client Retention Strategies: Part 1
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It’s a bright morning as you drive through your marketing area and BAM – you hit the brakes hard! Can you believe what you …

5 Tips to Dominate Your Market [Webinar Recording]5 Tips to Dominate Your Market [Webinar Recording]
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Yesterday’s power coaching webinar with the always-lovely (and motivating) Terri Murphy showed attendees 5 things they can do now to dominate the real estate …

If Content Is King, Are You the Court Jester? [Recording]If Content Is King, Are You the Court Jester? [Recording]
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Do you know what kind of content to put on your real estate website that will capture leads and convince visitors to use you …

Real Estate Website Content That Means (More) BusinessReal Estate Website Content That Means (More) Business
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She describes herself as “highly creative and fiercely competitive” and according to her friends and family she is “more than a bit obsessive and …

Are You Babysitting or Marketing Your Open Houses?Are You Babysitting or Marketing Your Open Houses?
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If you ask agents why they invest their time in open house activities, they’ll most likely answer “to get buyers” or “to please my …

Content Is King – Expand Your Brand Exposure in 2014Content Is King – Expand Your Brand Exposure in 2014
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Content planning is more important than ever. The search engines are looking for original, frequent, quality content to provide to online consumers searching for real estate …

Low Cost Methods for Strengthening Your Brand – Pt 2Low Cost Methods for Strengthening Your Brand – Pt 2
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Learn more ways to develop effective marketing techniques that will strengthen your brand without straining your budget. In Part One, we explored a few …

Low Cost Methods for Strengthening Your Brand – Pt 1Low Cost Methods for Strengthening Your Brand – Pt 1
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Develop effective marketing techniques to strengthening your brand without breaking the bank. We’ve seen the billboards. “I’m Jane Doe and I’d love to be …

Upcoming Webinar: 3 Savvy Steps to Get HiredUpcoming Webinar: 3 Savvy Steps to Get Hired
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What do you offer clients that differentiates you and catapults you past your competition? When asked, many real estate agents fumble with why and …

Card Game: Optimize Your Real Estate Business CardCard Game: Optimize Your Real Estate Business Card
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Your business card: You have a stack in your wallet. You hand them out at networking events and your kid’s ball games and opportune …