Understanding Exposure: Listing Interiors (Part 1)Understanding Exposure: Listing Interiors (Part 1)

Listing Interior: Living Room

The most difficult part of real estate photography is, without question, the listing interior.  To make matters worse, the average listing requires at least …

Needing website design or listing entry assistance?Needing website design or listing entry assistance?

The Real Estate Web Guy

This month’s Alliance Member Program (AMP) Spotlight falls on: The Real Estate Web Guy, Michael Carbonara. Formerly a real estate professional, Michael utilizes those …

New Point2 Agent Email System Almost Here!New Point2 Agent Email System Almost Here!


It’s almost here.  Next week marks the start of the migration to the new Point2 Agent Rackspace email accounts! Between the weeks of September 15-October 9, current …

Understanding Exposure: Listing ExteriorsUnderstanding Exposure: Listing Exteriors

Listing Exterior

For most people, shooting the listing exterior is one of the easiest shots to achieve.  The sun usually provides ample amounts of light, and …

Germophobes Rejoice! HealthMap Is Here To Keep You CleanGermophobes Rejoice! HealthMap Is Here To Keep You Clean


When a consumer is relocating to a new town/state/country there is a plethora of information available on the web they can use to check …


Summer is over.  But don’t get too bummed out.  We’ve got a great reason for you to be thrilled in September. For the entire …


Well folks, I am leaving Point2 today.  Don’t worry everybody; this isn’t some crazy lady posting some final words of bitterness to her soon-to-be-former …


A few months back, we mentioned that we were looking forward to some crazy-good improvements here at Point2.  And we’re pleased to say, you won’t be …

Point2 Sheds Pounds for CharityPoint2 Sheds Pounds for Charity

Lacey at the gym

A few months back a group of Point2’ers embarked on a weight loss challenge.  The first person who lost 10% of their total body weight and …

Get Your Listings On The Red CarpetGet Your Listings On The Red Carpet

NewYorkTimes.com Listing

…With Spotlight Ads Hopefully everyone has followed the advice we posted last week which lists ways to create your listings so they get noticed.  …

Your Home Is Your Castle – LiterallyYour Home Is Your Castle – Literally


One of the awesome perks of operating an international listings portal – *cough* Point2 Homes *cough* – is that I get to see some …

Staging a Home: Small Changes Can Mean More MoneyStaging a Home: Small Changes Can Mean More Money


First impressions speak volumes, whether we are meeting a new person, entering a new city, or viewing a prospective purchase. These first impressions are …

Spam Sucks, reCAPTCHA HelpsSpam Sucks, reCAPTCHA Helps


I hate spam.  We all do.  It’s become even more of an issue lately as spammers have decided to use online forms on Point2 Agent …

Back to Basics: Understanding ExposureBack to Basics: Understanding Exposure


I’m not sure how it happened, but my posts over the last few months have grown incredibly nerdy.  I mean, for the select few …


Our home province of Saskatchewan, announced today the launch of Canada’s first automated national real estate property listing syndication program.  This is the first to …

13 Ways to Get Your Listings Noticed13 Ways to Get Your Listings Noticed

No shortage of listing photos here!

Any way you slice it, your listings are your #1 marketing tool.  How can you be sure to market your listings effectively and get …

Getting It ‘Write’Getting It ‘Write’


(With apologies to Kathleen Allardyce’s Getting It Write, Inc.) Let’s face it, not all of us were born with superb writing skills.  Perhaps, there …

Point2 Kickin’ it INMAN Connect-StylePoint2 Kickin’ it INMAN Connect-Style


INMAN Connect San Francisco was a great time for the Point2 crew, as it always tends to be. I always love the West Coast …

How To: Creating 360° Virtual ToursHow To: Creating 360° Virtual Tours

360 degree virtual tour

The growing demand for 360° virtual tours has led to a onslaught of new software, hardware and professional services.  Although there are a variety …

Moving On Up…or OutMoving On Up…or Out


It is summer, and that usually means one thing: moving!  Whether it is a child preparing to move away for school, clients preparing to …