2008

The Open-Source AlternativeThe Open-Source Alternative
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Open Office

As most people, not unlike myself, have realized, once the high of the holidays has worn off, the month of December takes a hefty …

What’s New from Point2 Agent?What’s New from Point2 Agent?
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We set out to build an easy-to-use and readily available website and syndication platform.  In 2008 the primary focus of development at Point2 was rooted …

Shooting in a Winter WonderlandShooting in a Winter Wonderland
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Here in central Canada, it’s not uncommon to have snow on the ground for up to six months a year. Mother Nature is such …

The Real Estate Christmas Gift GuideThe Real Estate Christmas Gift Guide
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“What would you like for Christmas?” Why is this seemingly easy question so hard to answer?!  I don’t know about you, but whenever someone …

Engage Your Customers the Social Media WayEngage Your Customers the Social Media Way
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Ear to the Ground

A while back, Chris wrote an intriguing post about Online Reputation Management.  One of the recommendations he shared for managing your own online reputation …

Inman Global Connect: Early Bird Pricing Ends SoonInman Global Connect: Early Bird Pricing Ends Soon
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Global Connect NYC 2009

Recently we mentioned the value and importance of attending Inman’s Global Connect NYC on January 7-9, 2009.  We also highlighted a special offer from Point2 …

Simply the BestSimply the Best
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Point2 Photo Checklist

Bad photos irk me somewhere deep down inside; similar to that feeling you get when forced to watch another living body sustain unnecessary injury. …

Targeted Marketing: Too Effective, Or Just Plain Creepy?Targeted Marketing: Too Effective, Or Just Plain Creepy?
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Too Many Ads

Last night I was reading Matt Mason’s fantastic novel The Pirate’s Dilemma (which is probably the best thing I have read in ages) when …

An Inside Look: Working at Point2An Inside Look: Working at Point2
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Point2 on the map

Well it’s that time of year again.  I have made it back to the headquarters of Point2 in Saskatoon.  This time it’s a bit …

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Our Point2 Crew met up with a ton of people when they attended NAR 2008 in Orlando earlier this month.  Jason Zimmerman of Good …

Attack of the ClonesAttack of the Clones
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Clones of Photoshop

If you’ve read the latest copy of our newsletter, The Point, then you may have perused the article outlining some basic photo edits that can …

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A few weeks back I came across a great site called PollDaddy which lets it’s users create custom polls and surveys with a huge …

Old-school marketing revisitedOld-school marketing revisited
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Point2 Rocks it Old School

I am sure everyone agrees with me when I say that almost everything is online, super hi-tech, cutting edge and revolutionary in our day …

NAR ’08 – exhibitionismNAR ’08 – exhibitionism
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It’s been a great show here in Orlando. The traffic and vibe are substantially lower than they have been historically, but year-over-year is not …

NAR ’08 – welcome to the hap-hap-happiest place on earthNAR ’08 – welcome to the hap-hap-happiest place on earth
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Orange County Convention Center

The Point2 crew has arrived in Orlando for the annual NAR REALTORS Conferece & Expo, and is descending upon the Rosen Plaza Hotel and …

What Home Search Can Learn From MySpace Music and AmazonWhat Home Search Can Learn From MySpace Music and Amazon
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home

I’ve got a huge problem. You see, like 99% of consumers according to the 2007 N.A.R. Profile of Home Buyers and Sellers, I find the …

The Agent HeadshotThe Agent Headshot
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Agent Headshot

If you’re benefiting from the practice of niche marketing, then you’ve probably already worked hard (re)defining your business identity by building up your online …

Prepare Ahead for 2009Prepare Ahead for 2009
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Global Connect NYC 2009

Yes, I know it’s just the beginning of November but there’s really no time like the present to plan ahead for your success in 2009.  …

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All month long we’ve been reminding you about our 200,000 member celebration and the fantastic upgrade package we’re offering along with it – The …

Awesome Customer Service – The Exception Rather Than the Rule?Awesome Customer Service – The Exception Rather Than the Rule?
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You Rule!

When you think of calling customer service for a large company – or for that matter, any company – what is the first thing …